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Search: subject:"anthropomorphism"
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Subject
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Consumer behaviour
123
Konsumentenverhalten
123
Anthropomorphism
103
Concept of man
88
Menschenbild
88
anthropomorphism
62
Brand image
55
Markenimage
55
Brand management
47
Markenführung
47
Beziehungsmarketing
46
Relationship marketing
46
Artificial intelligence
37
Advertising effects
33
Werbewirkung
33
Brand
32
Markenartikel
32
Künstliche Intelligenz
31
Robot
25
Roboter
25
Emotion
22
Brand anthropomorphism
21
Dienstleistungsqualität
20
Service quality
20
Customer service
15
Personality psychology
15
Persönlichkeitspsychologie
15
artificial intelligence
14
Advertising
12
Customer satisfaction
12
Kundenservice
12
Kundenzufriedenheit
12
Werbung
12
Homo Oeconomicus
11
Homo economicus
11
Behavioral economics
10
Cognition
10
Kognition
10
Verhaltensökonomik
10
Confidence
9
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Undetermined
206
Free
41
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Article
253
Book / Working Paper
57
Type of publication (narrower categories)
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Article in journal
221
Aufsatz in Zeitschrift
221
Aufsatz im Buch
25
Book section
25
Hochschulschrift
11
Graue Literatur
7
Non-commercial literature
7
Working Paper
7
Arbeitspapier
6
Article
6
Aufsatzsammlung
5
Thesis
5
Lehrbuch
4
Case study
2
Collection of articles of several authors
2
Fallstudie
2
Sammelwerk
2
Textbook
2
Conference paper
1
Guidebook
1
Konferenzbeitrag
1
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1
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1
Ratgeber
1
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English
251
German
55
French
2
Undetermined
2
Author
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Kim, Sara
5
Aggarwal, Pankaj
4
Mattila, Anna S.
4
McGill, Ann L.
4
Back, Camila
3
Baek, Tae Hyun
3
Benlian, Alexander
3
Brendel, Alfred Benedikt
3
Chen, Rocky Peng
3
Conrad, Christian A.
3
Cui, Yuanyuan
3
Morana, Stefan
3
Puzakova, Marina
3
Scott, Maura L.
3
Spann, Martin
3
Sung, Yongjun
3
Thaichon, Park
3
Van Esch, Patrick
3
Wan, Echo Wen
3
Adam, Martin
2
Ahn, Jungyong
2
Alabed, Amani
2
Alavi, Sascha
2
Bajpai, Naval
2
Belk, Russell W.
2
Bezençon, Valéry
2
Brandão, Amélia Maria Pinto da Cunha
2
Breitner, Michael H.
2
Buchenau, Peter
2
Chan, Eugene
2
Chang, Chun-Tuan
2
Chang, Yaping
2
Chaturvedi, Rijul
2
Choi, Sungwoo
2
Delgado-Ballester, Elena
2
Dennis, Alan
2
Diederich, Stephan
2
Doorn, Jenny van
2
Duhachek, Adam
2
Dwinita Laksmidewi
2
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Institution
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Springer Fachmedien Wiesbaden
4
Campus Verlag
2
Metropolis-Verlag für Ökonomie Gesellschaft und Politik GmbH
2
Akademie für Politik und Zeitgeschehen
1
Carl von Ossietzky Universität Oldenburg
1
Duncker & Humblot
1
Erich-Schmidt-Verlag <Berlin>
1
Heinrich-Böll-Stiftung
1
Humboldt-Universität zu Berlin
1
Info 3 - Verlagsgesellschaft Brüll & Heisterkamp KG
1
Juventa Verlag
1
LIT Verlag
1
Springer Gabler <Firma>
1
Springer International Publishing
1
Springer-Verlag GmbH
1
Technische Universität Dresden
1
Universität Siegen
1
Université Paris-Dauphine (Paris IX)
1
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Journal of business research : JBR
24
Psychology & marketing
14
Journal of retailing and consumer services
13
Technological forecasting & social change : an international journal
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
International journal of hospitality management
7
Electronic markets : EM ; the international journal of electronic commerce and business media
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of the Academy of Marketing Science
6
The journal of brand management : an international journal
6
CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
5
European journal of marketing
5
The service industries journal
5
Asia Pacific journal of marketing and logistics
4
International journal of consumer studies
4
Journal of hospitality marketing & management
4
Marketing letters : a journal of research in marketing
4
SpringerLink / Bücher
4
International journal of advertising : the review of marketing communications
3
Journal of management information systems : JMIS
3
Journal of marketing
3
Journal of service research
3
The journal of services marketing
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Cogent business & management
2
European journal of marketing : EJM
2
IWI-Diskussionsbeiträge
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of bank marketing
2
International review on public and non-profit marketing
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of internet commerce
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Journal of travel and tourism marketing
2
Management-Reihe Corporate Social Responsibility
2
Research
2
Service business
2
Springer eBook Collection
2
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Source
All
ECONIS (ZBW)
298
EconStor
7
RePEc
2
USB Cologne (EcoSocSci)
2
BASE
1
Showing
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310
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61
VCAs as partners or servants? : the effects of information sensitivity and
anthropomorphism
roles on privacy concerns
Sun, Zhuo
;
Zang, Guoquan
;
Wang, Zongshui
;
Zhao, Hong
; …
- In:
Technological forecasting & social change : an …
192
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014442016
Saved in:
62
Antecedents of intention to use chatbots in service encounters : a meta-analytic review
Gopinath, Krishnan
;
Kasilingam, Dharun Lingam
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2367-2395
Persistent link: https://www.econbiz.de/10014427296
Saved in:
63
Enhancing value in customer journey by considering the (ad)option of artificial intelligence tools
Dhiman, Neeraj
;
Jamwal, Mohit
;
Kumar, Ajay
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014383075
Saved in:
64
Acting like an interpersonal relationship : cobrand
anthropomorphism
increases product evaluation and purchase intention
Han, Jie
;
Wang, Desheng
;
Yang, Zhihao
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014383201
Saved in:
65
How culture shapes consumer responses to anthropomorphic products
Baskentli, Sara
;
Hadi, Rhonda
;
Lee, Leonard
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 495-512
Persistent link: https://www.econbiz.de/10014383225
Saved in:
66
The dual effect of
anthropomorphism
on customers' decisions to use artificial intelligence devices in hotel services
Alsaad, Abdallah Khalaf
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1048-1076
Persistent link: https://www.econbiz.de/10014369558
Saved in:
67
Stereotyping human-like virtual influencers in retailing : does warmth prevail over competence?
El Hedhli, Kamel
;
Zourrig, Haithem
;
Al Khateeb, Amr
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014371732
Saved in:
68
Does green brand
anthropomorphism
influence repurchase intention? : understanding the impact of brand warmth, psychological ownership, and self-brand congruity
Sehgal, Nidhi
;
Jham, Vimi
;
Malhotra, Gunjan
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014373396
Saved in:
69
The impact of
anthropomorphism
on customer satisfaction in chatbot commerce : an experimental study in the food sector
Klein, Katharina
;
Martinez, Luis F.
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2789-2825
Persistent link: https://www.econbiz.de/10014418214
Saved in:
70
The influence of anthropomorphic appearance of artificial intelligence products on consumer behavior and brand evaluation under different product types
Zhang, Yaqiong
;
Wang, Shifu
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014364537
Saved in:
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