Yuliati, Lilik Noor; Simanjuntak, Megawati - In: Global business and finance review 29 (2024) 1, pp. 57-71
Purpose: This study aimed to determine the effect of information-seeking, knowledge, purchasing behavior, and word-of-mouth on complaint behavior. Design/methodology/approach: This study was conducted in rural and urban areas of 28 provinces in Indonesia. The respondents in this study are...