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~accessRights:"restricted"
~isPartOf:"Acta oeconomica : periodical of the Hungarian Academy of Sciences"
~isPartOf:"CESifo working papers"
~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"SpringerLink / Bücher"
~subject:"Consumer behaviour"
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Consumer behaviour
Preismanagement
482
Pricing strategy
482
Theorie
170
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170
Konsumentenverhalten
157
Pricing
126
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71
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Duan, Yongrui
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International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
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Journal of business research : JBR
Journal of retailing and consumer services
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43
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
157
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1
Price image consequences
Lombart, Cindy
;
Louis, Didier
;
Labbé-Pinlon, Blandine
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 107-116
Persistent link: https://www.econbiz.de/10011434109
Saved in:
2
Consumer response to online/offline price differentiation
Faßnacht, Martin
;
Unterhuber, Sebastian
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 137-148
Persistent link: https://www.econbiz.de/10011434129
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3
Offering value and capturing surplus : a strategy for private label sales in a new customer loyalty building scenario
Hoskins, Jake D.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 274-280
Persistent link: https://www.econbiz.de/10011434182
Saved in:
4
When less is better than more : just-below discount in tensile price promotions
Banerjee, Prantosh J.
;
Tripathi, Sanjeev
;
Sahay, Arvind
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 93-102
Persistent link: https://www.econbiz.de/10011528540
Saved in:
5
Will they return? : Getting private label consumers to come back : price, promotion, and new product effects
Abril Barrie, Carmen
;
Sanchez, Joaquin
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 109-116
Persistent link: https://www.econbiz.de/10011528544
Saved in:
6
How fitting! The influence of fence-context fit on price discrimination fairness
Kuo, Andrew
;
Rice, Dan Hamilton
;
Fennell, Patrick
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2634-2640
Persistent link: https://www.econbiz.de/10011506178
Saved in:
7
Exploring price fairness perceptions and their influence on consumer behavior
Malc, Domen
;
Mumel, Damijan
;
Pisnik Korda, Aleksandra
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3693-3697
Persistent link: https://www.econbiz.de/10011515236
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8
Determinants of consumers' response to pay-what-you-want pricing strategy on the Internet
Weisstein, Fei L.
;
Kukar-Kinney, Monika
;
Monroe, Kent B.
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4313-4320
Persistent link: https://www.econbiz.de/10011554569
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9
Inter-temporal price discrimination and satiety-driven repeat purchases
Chen, Zhiyuan
;
Liang, Xiaoying
;
Xie, Lei
- In:
European journal of operational research : EJOR
251
(
2016
)
1
,
pp. 225-236
Persistent link: https://www.econbiz.de/10011446271
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10
Autonomous and advertising-dependent 'word of mouth' under costly dynamic pricing
El Ouardighi, Fouad
;
Feichtinger, Gustav
;
Grass, Dieter
; …
- In:
European journal of operational research : EJOR
251
(
2016
)
3
,
pp. 860-872
Persistent link: https://www.econbiz.de/10011449000
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