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~accessRights:"restricted"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Marketing and multicultural diversity"
~person:"Cordes, Christian"
~person:"Laroche, Michel"
~person:"Li, Hengyun"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Electric car adoption"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Electric car adoption
Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
8
Cultural identity
2
Customer satisfaction
2
Dienstleistungsqualität
2
Globalisierung
2
Globalization
2
Hotel industry
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Hotellerie
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International marketing
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Internationales Marketing
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Cordes, Christian
Laroche, Michel
Li, Hengyun
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Han, Heesup
30
Hwang, Jinsoo
10
Hyun, Sunghyup Sean
8
Kim, Jinkyung Jenny
8
Law, Chun Hung Roberts
8
Kim, Insin
7
Yu, Jongsik
7
Kim, Seongseop
6
Wong, IpKin Anthony
6
Chua, Bee-Lia
5
Hoffmann, Stefan
4
Hsu, Cathy H. C.
4
Kim, Wansoo
4
Koo, Chulmo
4
Lee, Jin-soo
4
Adam, Issahaku
3
Ahn, Jiseon
3
Back, Ki-Joon
3
Christodoulides, George
3
He, Jiaxun
3
Heo, Cindy Yoonjoung
3
Hung, Kam
3
Koo, Bonhak
3
Lee, Sanghyeop
3
Lehto, Xinran Y.
3
Li, Jun
3
Li, Tongzhe
3
Magnusson, Peter
3
Mai, Robert
3
Messer, Kent D.
3
Moon, Hyoungeun
3
Quan, Lanji
3
Ryu, Kisang
3
Wang, Cheng Lu
3
Zhang, Hanqin Qiu
3
Agovino, Massimiliano
2
Aiking, Harry
2
Al-Ansi, Amr
2
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Journal of travel and tourism marketing
Marketing and multicultural diversity
Journal of business research : JBR
16
Journal of retailing and consumer services
11
International journal of hospitality management
8
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of business ethics : JOBE
3
Journal of marketing
3
Journal of marketing communications
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
International journal of consumer studies
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
Journal of interactive marketing
2
Journal of promotion management : JPM
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
Tourism management : research, policies, practice
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Baltic journal of management
1
Electronic commerce research
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of vacation marketing
1
Marketing accountability for marketing and non-marketing outcomes
1
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ECONIS (ZBW)
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1
Differences and similarities in perceptions of hotel experience : the role of national cultures
Zhang, Ziqiong
;
Li, Hengyun
;
Law, Chun Hung Roberts
- In:
Journal of travel and tourism marketing
32
(
2015
),
pp. 2-14
Persistent link: https://www.econbiz.de/10011416038
Saved in:
2
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
3
Can the amount of information and information presentation reduce choice overload? : an empirical study of online hotel booking
Guo, Rui
;
Li, Hengyun
- In:
Journal of travel and tourism marketing
39
(
2022
)
1
,
pp. 87-108
Persistent link: https://www.econbiz.de/10013178081
Saved in:
4
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
5
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
6
The role of intrinsic in-flight cues in relationship quality and behavioural intentions : segmentation in less mindful and mindful passengers
Loureiro, Sandra Maria Correia
;
Fialho, Ana Filipa
- In:
Journal of travel and tourism marketing
34
(
2017
)
7
,
pp. 948-962
Persistent link: https://www.econbiz.de/10011757748
Saved in:
7
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
8
Anthropomorphism and OTA chatbot adoption : a mixed methods study
Cai, Danting
;
Li, Hengyun
;
Law, Chun Hung Roberts
- In:
Journal of travel and tourism marketing
39
(
2022
)
2
,
pp. 228-255
Persistent link: https://www.econbiz.de/10013352877
Saved in:
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