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~isPartOf:"Journal of Australian political economy"
~isPartOf:"Journal of strategic marketing"
~subject:"Customer integration"
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Customer integration
Beziehungsmarketing
100
Relationship marketing
100
Consumer behaviour
54
Konsumentenverhalten
54
Customer satisfaction
28
Kundenzufriedenheit
28
Brand management
26
Markenführung
26
Marketing management
22
Marketingmanagement
22
Social Web
19
Social web
19
Brand image
18
Lieferantenmanagement
18
Markenimage
18
Supplier relationship management
18
Kundenintegration
17
Betriebliche Wertschöpfung
15
Dienstleistungsqualität
15
Service quality
15
Value creation
15
Brand
13
Internet marketing
13
Markenartikel
13
Online-Marketing
13
Einzelhandel
10
Retail trade
10
relationship marketing
9
Customer value
8
Kundenwert
8
B-to-B-Marketing
7
Business-to-business marketing
7
Confidence
7
Online retailing
7
Online-Handel
7
Vertrauen
7
market orientation
7
social media
7
Brand loyalty
6
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English
17
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Hajli, Nick
2
Zolfagharian, Mohammadali
2
Abbasi, Amir Zaib
1
Aimé, Isabelle
1
Akaka, Melissa Archpru
1
Bowden, Jana
1
Bozkurt, Sıddık
1
Brooks, Simon
1
Dai, Bo
1
Do, Diem Khac Xuan
1
Fabrize, Robert
1
Fernandes, Teresa
1
Gidhagen, Mikael
1
Gupta, Samir
1
Higueras-Castillo, Elena
1
Hofacker, Charles F.
1
Hossein Zadeh, Arash
1
Iyer, Pramod
1
Japutra, Arnold
1
Ketron, Seth
1
Khan, Imran
1
Kolyperas, D.
1
Lazaravic, Violet
1
Liébana-Cabanillas, Francisco
1
McGouran, Cathy
1
Messner, Wolfgang
1
Polonsky, Michael J.
1
Rahman, Kaleel
1
Rasul, Tareq Faizur
1
Rather, Raouf Ahmad
1
Remelhe, Pedro
1
Robinson, Linda J.
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Röndell, Jimmie G.
1
Shin, Hyunju
1
Sparks, L.
1
Sörhammar, David
1
Thomas, Lauren Josie
1
Torkzadeh, Samaneh
1
Tran, Gina A.
1
Tran, Trang
1
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Journal of Australian political economy
Journal of strategic marketing
Journal of business research : JBR
83
Journal of retailing and consumer services
54
Industrial marketing management : the international journal for industrial and high-tech firms
37
The journal of services marketing
23
SpringerLink / Bücher
22
International journal of hospitality management
20
The journal of business & industrial marketing
18
The service industries journal
15
Journal of service management
12
Journal of service research
12
Service business
12
The journal of product & brand management
12
Handbook of research on customer engagement
11
Journal of the Academy of Marketing Science
10
International journal of contemporary hospitality management
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Marketing intelligence & planning
9
Tourism management : research, policies, practice
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Journal of marketing management : MM
8
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
Journal of hospitality marketing & management
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Journal of service theory and practice : JSTP
7
Marketing theory
7
European journal of marketing
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of promotion management : innovations in planning and applied research
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Journal of service theory and practice
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Research
6
Services marketing quarterly
6
Technological forecasting & social change : an international journal
6
The journal of brand management : an international journal
6
Customer engagement marketing
5
Electronic markets : the international journal on networked business
5
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
5
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ECONIS (ZBW)
17
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1
Customer value co-creation behaviors and service outcomes : insights from a transformative service
Torkzadeh, Samaneh
;
Zolfagharian, Mohammadali
;
Iyer, Pramod
- In:
Journal of strategic marketing
29
(
2021
)
8
,
pp. 635-657
Persistent link: https://www.econbiz.de/10012653601
Saved in:
2
A dynamic market conceptualization for entrepreneurial marketing : the co-creation of opportunities
Whalen, Peter S.
;
Akaka, Melissa Archpru
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 61-75
Persistent link: https://www.econbiz.de/10011580587
Saved in:
3
How to engage customers in co-creation : customers' motivations for collaborative innovation
Fernandes, Teresa
;
Remelhe, Pedro
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 311-326
Persistent link: https://www.econbiz.de/10011592005
Saved in:
4
Co-governance in the consumer engagement process : facilitating multi-beneficial value creation
Röndell, Jimmie G.
;
Sörhammar, David
;
Gidhagen, Mikael
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 327-345
Persistent link: https://www.econbiz.de/10011592013
Saved in:
5
Exploring value co-creation in Fan Fests : the role of fans
Kolyperas, D.
;
Sparks, L.
- In:
Journal of strategic marketing
26
(
2018
)
1
,
pp. 71-84
Persistent link: https://www.econbiz.de/10011860430
Saved in:
6
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
7
Value co-creation strategy in the social commerce era : editorial
Hajli, Nick
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 281-282
Persistent link: https://www.econbiz.de/10012202462
Saved in:
8
Customer-customer value co-creation in social media : conceptualization and antecedents
Hossein Zadeh, Arash
;
Zolfagharian, Mohammadali
; …
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 283-302
Persistent link: https://www.econbiz.de/10012202467
Saved in:
9
Value co-creation strategy in the social commerce era
Hajli, Nick
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012202813
Saved in:
10
Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie
;
Brooks, Simon
;
McGouran, Cathy
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 384-398
Persistent link: https://www.econbiz.de/10012313908
Saved in:
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