Similar Search Results

The impact of corporate social responsibility activities on the consumer purchasing situation

Fagerstrøm, Asle; Stratton, Jeanine P.; Foxall, Gordon R. - In: Journal of organizational behavior management 35 (2015) 3/4, pp. 184-205

Persistent link: https://www.econbiz.de/10011415877

Perspectives on consumer choice : from behavior to action, from action to agency

Foxall, Gordon R. - 2016

Persistent link: https://www.econbiz.de/10011522666

Operant behavioral economics

Foxall, Gordon R. - In: Managerial and decision economics : MDE ; the … 37 (2016) 4/5, pp. 215-223

Persistent link: https://www.econbiz.de/10011586655

Consumer attention to price in social commerce : eye tracking patterns in retail clothing

Vishnu Menon, R. G.; Valdimar Sigurdsson; Larsen, Nils Magne - In: Journal of business research : JBR 69 (2016) 11, pp. 5008-5013

Persistent link: https://www.econbiz.de/10011589095

How to grow brand post engagement on Facebook and Twitter for airlines? : an empirical investigation of design and content factors

Menon, R. G. Vishnu; Valdimar Sigurdsson; Larsen, Nils Magne - In: Journal of air transport management 79 (2019), pp. 1-9

Persistent link: https://www.econbiz.de/10012112414

The reinforcing and aversive consequences of customer experience : the role of consumer confusion

Anninou, Ioanna; Foxall, Gordon R. - In: Journal of retailing and consumer services 51 (2019), pp. 139-151

Persistent link: https://www.econbiz.de/10012115058

The marketing firm : economic psychology of corporate behaviour

Vella, Kevin J.; Foxall, Gordon R. - 2011

This book provides an expert analysis of the theory of the marketing firm by drawing upon operant psychology, economic theory and marketing to argue that all firms exist in order to market. The authors explore the nature of bilateral interdependence and suggest a framework to analyse the...

Persistent link: https://www.econbiz.de/10011850900

Consumer decision-making for functional foods : insights from a qualitative study

Anninou, Ioanna; Foxall, Gordon R. - In: The journal of consumer marketing 34 (2017) 7, pp. 552-565

Persistent link: https://www.econbiz.de/10011808301

The theory of the marketing firm : responding to the imperatives of consumer-orientation

Foxall, Gordon R. - 2021

Persistent link: https://www.econbiz.de/10012626007

The Routledge companion to consumer behavior analysis

Foxall, Gordon R. (ed.) - 2016

Persistent link: https://www.econbiz.de/10013181903