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An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul; Jebarajakirthy, Charles; Shankar, Amit - In: Journal of strategic marketing 29 (2021) 2, pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
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"Seeing is experiencing" : impact of showcasing fashion merchandise on digital platforms
Rajagopal; Rajagopal, Ananya - In: Qualitative market research : an international journal 26 (2023) 3, pp. 214-231
Persistent link: https://www.econbiz.de/10014292083
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Uncovering the roles of retail brand experience and brand love in the apparel industry : non-linear structural equation modelling approach
Nikhashemi, S. R.; Jebarajakirthy, Charles; Nusair, Khaldoon - In: Journal of retailing and consumer services 48 (2019), pp. 122-135
Persistent link: https://www.econbiz.de/10012001289
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Acculturation and apparel store loyalty among immigrants in Western countries
Ashaduzzaman, Md; Jebarajakirthy, Charles; Das, Manish; … - In: Journal of marketing management : JMM ; journal of the … 37 (2021) 5/6, pp. 488-519
Persistent link: https://www.econbiz.de/10012515281
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Deciphering in-store-online switching in multi-channel retailing context : role of affective commitment to purchase situation
Jebarajakirthy, Charles; Das, Manish; Shah, Dhara; … - In: Journal of retailing and consumer services 63 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012666007
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Facilities planning in retailing and value generation among urban consumers
Rajagopal - In: International journal of electronic marketing and … 12 (2021) 2, pp. 196-213
Persistent link: https://www.econbiz.de/10012509425
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Inferiority feeling and conspicuous buying behaviour : analysing quality of life concerns among consumers in Mexico
Rajagopal - In: International journal of productivity and quality … 35 (2022) 2, pp. 171-192
Persistent link: https://www.econbiz.de/10013093198
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Retailer selection compulsion in the subsistence markets
Mukherjee, Srabanti; Jebarajakirthy, Charles; Datta, Biplab - In: Journal of retailing and consumer services 52 (2020), pp. 1-18
Persistent link: https://www.econbiz.de/10012132200
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Aesthetic labor and visible diversity : the role in retailing service encounters
Quach, Sara; Jebarajakirthy, Charles; Thaichon, Park - In: Journal of retailing and consumer services 38 (2017), pp. 34-43
Persistent link: https://www.econbiz.de/10011743114
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Impact of retailing technology during business shutdown
Rajagopal - In: Marketing intelligence & planning 40 (2022) 4, pp. 441-459
Persistent link: https://www.econbiz.de/10013393441