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~accessRights:"restricted"
~person:"Rahman, Zillur"
~subject:"Kundenintegration"
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Virtuelle Stimuli für Kundente...
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Kundenintegration
Beziehungsmarketing
16
Relationship marketing
16
Consumer behaviour
12
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12
Brand management
11
Markenführung
11
Customer integration
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Rahman, Zillur
Hollebeek, Linda D.
19
Brodie, Roderick J.
8
Hippel, Eric von
8
Kumar, V.
8
Rather, Raouf Ahmad
8
Brem, Alexander
7
Hajli, Nick
7
Morgan, Todd
7
Busser, James A.
6
Conduit, Jodie
6
De Jong, Jeroen P. J.
6
Harrigan, Paul
6
Islam, Jamid Ul
6
Johnson, Lester W.
6
Khan, Imran
6
Piller, Frank T.
6
Plewa, Carolin
6
Shulga, Lenna V.
6
Behnam, Mohsen
5
Bruhn, Manfred
5
Gligor, David
5
Hadwich, Karsten
5
Itani, Omar S.
5
Kamboj, Shampy
5
Leckie, Civilai
5
Loureiro, Sandra Maria Correia
5
Malthouse, Edward C.
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Prentice, Catherine
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Reichwald, Ralf
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Ahn, Jiseon
4
Bilgram, Volker
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Carlson, Jamie
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Han, Heesup
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Harmeling, Colleen M.
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Le Nguyen Hau
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Lüthje, Christian
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Möslein, Kathrin
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Global business review
1
International journal of contemporary hospitality management
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
Journal of internet commerce
1
Journal of retailing and consumer services
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Management decision : MD
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1
Co-creation in hotel service innovation using smart phone apps : an empirical study
Sarmah, Bijoylaxmi
;
Kamboj, Shampy
;
Rahman, Zillur
- In:
International journal of contemporary hospitality management
29
(
2017
)
10
,
pp. 2647-2667
Persistent link: https://www.econbiz.de/10011777136
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2
Transforming jewellery designing : empowering customers through crowdsourcing India
Sarmah, Bijoylaxmi
;
Rahman, Zillur
- In:
Global business review
18
(
2017
)
5
,
pp. 1325-1344
Persistent link: https://www.econbiz.de/10011778390
Saved in:
3
Customer engagement and employee engagement : systematic review and future directions
Chandni, Shumaila
;
Rahman, Zillur
- In:
The service industries journal
40
(
2020
)
13/14
,
pp. 932-959
Persistent link: https://www.econbiz.de/10012292979
Saved in:
4
Impact of social CRM capabilities on firm performance : examining the mediating role of co-created customer experience
Kamboj, Shampy
;
Yadav, Mayank
;
Rahman, Zillur
;
Goyal, …
- In:
International journal of information systems in the …
8
(
2016
)
4
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011584132
Saved in:
5
The transpiring journey of customer engagement research in marketing : a systematic review of the past decade
Islam, Jamid Ul
;
Rahman, Zillur
- In:
Management decision : MD
54
(
2016
)
8
,
pp. 2008-2034
Persistent link: https://www.econbiz.de/10011593431
Saved in:
6
Customer engagement in the service context : an empirical investigation of the construct, its antecedents and consequences
Islam, Jamid Ul
;
Hollebeek, Linda D.
;
Rahman, Zillur
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 277-285
Persistent link: https://www.econbiz.de/10012114161
Saved in:
7
Understanding customer participtation in online brand communities : literature review and future research agenda
Kamboj, Shampy
;
Rahman, Zillur
- In:
Qualitative market research : an international journal
20
(
2017
)
3
,
pp. 306-334
Persistent link: https://www.econbiz.de/10011748655
Saved in:
8
Linking customer engagement to trust and word-of-mouth on Facebook brand communities : an empirical study
Islam, Jamid Ul
;
Rahman, Zillur
- In:
Journal of internet commerce
15
(
2016
)
1
,
pp. 40-58
Persistent link: https://www.econbiz.de/10011636431
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