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Key skills for crafting customer solutions within an ecosystem : a theories-in-use perspective
Friend, Scott B.; Malshe, Avinash - In: Journal of service research : JSR 19 (2016) 2, pp. 174-191
Persistent link: https://www.econbiz.de/10011485437
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Retrospective : a cross-sectional test of the effect and conceptualization of service value revisited
Cronin, J. J. - In: The journal of services marketing 30 (2016) 3, pp. 261-265
Persistent link: https://www.econbiz.de/10011524364
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The impact of service failure on brand credibility
Bougoure, Ursula Sigrid; Russell-Bennett, Rebekah; … - In: Journal of retailing and consumer services 31 (2016), pp. 62-71
Persistent link: https://www.econbiz.de/10011528525
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Co-creation of value outcomes : a client perspective on service provision in projects
Fuentes, Marcos; Smyth, Hedley; Davies, Andrew - In: International journal of project management : the … 37 (2019) 5, pp. 696-715
Persistent link: https://www.econbiz.de/10012051766
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Service branding : a perspective of value co-creation orientation
Li, Tianze; Wei, Haiying - In: Inventi impact: service sector (2018) 4, pp. 214-224
Persistent link: https://www.econbiz.de/10012130403
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Conceptualising the framework for effectiveness of customer value co-creation in service innovation
Shah, Tejas R. - In: International journal of services and operations management 31 (2018) 1, pp. 121-136
Persistent link: https://www.econbiz.de/10011981101
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Integrative qualities and dimensions of social commerce : toward a unified view
Hu, Tao; Dai, Hua; Salam, A. F. - In: Information & management : the internat. journal of … 56 (2019) 2, pp. 249-270
Persistent link: https://www.econbiz.de/10011997635
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Co-created value : multidimensional scale and nomological network
Busser, James A.; Shulga, Lenna V. - In: Tourism management : research, policies, practice 65 (2018), pp. 69-86
Persistent link: https://www.econbiz.de/10011775064
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Role of alliance brand awareness on customer's behavioural response and satisfaction : case of "sky team" global airline alliance
Kassir, Ali Mohammad - In: EuroMed journal of management : EMJM 6 (2024) 1, pp. 72-99
Persistent link: https://www.econbiz.de/10014490987
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Das Fan-Prinzip : wie Sie aus Kunden wirklich Fans machen und wie Sie davon profitieren
Becker, Roman; Daschmann, Gregor - 2022 - 3., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012630780