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1
Improving sustainable
fashion
marketing and
advertising
: a reflection on framing message and target audience
Guedes, Biatriz
;
Paillard-Bardey, Aurore C.
;
Schat, Anke
- In:
International journal of market research
62
(
2020
)
2
,
pp. 124-126
Persistent link: https://www.econbiz.de/10012214125
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2
Identity distancing and targeted advertisements : the black sheep effect
Harmon-Kizer, Tracy R.
- In:
Journal of promotion management : JPM
22
(
2016
)
3
,
pp. 321-348
Persistent link: https://www.econbiz.de/10011532969
Saved in:
3
The influence of cognitive load on nonverbal accuracy of caucasian and African-American targets : implications for ad processing
Andrzejewski, Susan A.
;
Podoshen, Jeffrey S.
- In:
Journal of international consumer marketing
29
(
2017
)
2
,
pp. 83-90
Persistent link: https://www.econbiz.de/10011690498
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4
African American consumers' evaluations of ethnically primed advertisements
Zúñiga, Miguel A.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 94-101
Persistent link: https://www.econbiz.de/10011453879
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5
Adolescent perceptions of black-oriented media: "the day Beyoncé turned Black" : can Black-oriented films and TV programs be marketed more broadly?
Ellithorpe, Morgan E.
;
Hennessy, Michael
;
Bleakley, Amy
- In:
Journal of advertising research
59
(
2019
)
2
,
pp. 158-170
Persistent link: https://www.econbiz.de/10012109422
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6
Magazine online
advertising
in France and the United States
Lascu, Dana-Nicoleta
;
Marcheva, Marta
;
Thieringer, Kendree
- In:
Journal of fashion marketing and management
20
(
2016
)
1
,
pp. 120-135
Persistent link: https://www.econbiz.de/10011575443
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7
Jack and Jill be nimble : a historical analysis of an "adless" children’s magazine
Holiday, Steven
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 412-428
Persistent link: https://www.econbiz.de/10012004092
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8
Towards better understanding of children's relationships with online games and advergames
Ben Yahia, Ali
;
Ben Saad, Sihem
;
Abida, Fatma Choura
- In:
Utilizing gamification in servicescapes for improved …
,
(pp. 175-193)
.
2020
Persistent link: https://www.econbiz.de/10012231265
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9
Advertising
cycling to manage exclusivity loss in
fashion
styles
Bruce, Norris I.
;
Krishnamoorthy, Anand
;
Prasad, Ashutosh
- In:
Operations research
70
(
2022
)
6
,
pp. 3125-3142
Persistent link: https://www.econbiz.de/10014307649
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10
Sequined styles, intersectional moves : economic geography, let's dress up!
Faria, Caroline
;
Whitesell, Dominica
;
Birungi, Kasfah
; …
- In:
Economic geography
98
(
2022
)
3
,
pp. 250-271
Persistent link: https://www.econbiz.de/10013362823
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