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Purpose – This paper aims to report on a study into the antecedents of consumer brand preference, in the context of telecommunications service brands in Jordan. Design/methodology/approach – A questionnaire‐based survey was used to gather attitudes towards brand preference and its...
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Purpose – The purpose of this paper is to introduce the special issue on research carried out at the Department of Information and Communications at Manchester Metropolitan University. Design/methodology/approach – The paper reflects on two factors: the context of the Department within the...
Persistent link: https://www.econbiz.de/10014671619
Purpose – This paper seeks to make a contribution to understanding of knowledge sharing in the public sector, with specific reference to a context in which multi‐agency working is important, and the information being shared is personal case information. Design/methodology/approach – A...
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