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Beziehungsmarketing
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The service recovery journey : conceptualization, integration, and directions for future research
Van Vaerenbergh, Yves
;
Varga, Dorottya
;
De Keyser, Arne
; …
- In:
Journal of service research
22
(
2019
)
2
,
pp. 103-119
Persistent link: https://www.econbiz.de/10012005787
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2
Beyond the snafu : research directions in customer experience-led business transformation
De Keyser, Arne
;
Van Vaerenbergh, Yves
- In:
AMS review : official publication of the Academy of …
14
(
2024
)
1/2
,
pp. 144-157
Persistent link: https://www.econbiz.de/10014584115
Saved in:
3
Consumer reactions to paid versus unpaid brand name placement in song lyrics
Van Vaerenbergh, Yves
- In:
The journal of product & brand management
26
(
2017
)
2
,
pp. 151-158
Persistent link: https://www.econbiz.de/10011700742
Saved in:
4
Understanding and managing customer relational benefits in services : a meta-analysis
Gremler, Dwayne D.
;
Van Vaerenbergh, Yves
;
Brüggen, …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 565-583
Persistent link: https://www.econbiz.de/10012290973
Saved in:
5
Customer experience management in the age of big data analytics : a strategic framework
Holmlund, Maria
;
Van Vaerenbergh, Yves
;
Ciuchita, Robert
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 356-365
Persistent link: https://www.econbiz.de/10012257620
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6
Service recovery : an integrative framework and research agenda
Van Vaerenbergh, Yves
;
Orsingher, Chiara
- In:
Academy of Management perspectives : AMP
30
(
2016
)
3
,
pp. 328-346
Persistent link: https://www.econbiz.de/10011585542
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7
Language use in services : recent advances and directions for future research
Holmqvist, Jonas
;
Van Vaerenbergh, Yves
;
Grönroos, …
- In:
Journal of business research : JBR
72
(
2017
),
pp. 114-118
Persistent link: https://www.econbiz.de/10011645519
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8
Co-creating service recovery after service failure : the role of brand equity
Hazée, Simon
;
Van Vaerenbergh, Yves
;
Armirotto, Vincent
- In:
Journal of business research : JBR
74
(
2017
),
pp. 101-109
Persistent link: https://www.econbiz.de/10011675409
Saved in:
9
Language discordance and technological facilitation in health care service encounters : a contrastive experiment
De Wilde, July
;
Praet, Ellen van
;
Van Vaerenbergh, Yves
- In:
Technology mediated service encounters
,
(pp. 17-43)
.
2019
Persistent link: https://www.econbiz.de/10012057340
Saved in:
10
The language backfire effect : how frontline employees decrease customer satisfaction through language use
Holmqvist, Jonas
;
Van Vaerenbergh, Yves
;
Lunardo, Renaud
; …
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 115-129
Persistent link: https://www.econbiz.de/10012102960
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