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1
The role of using big data in predicting customer behaviour : the intermediary role of business intelligence in Jordanian
telecommunications
companies (a field study)
Khrisat, Raed. M.
;
Khaddam, Amineh A.
;
Abusweilem, …
- In:
International journal of business information systems : …
42
(
2023
)
1
,
pp. 23-42
Persistent link: https://www.econbiz.de/10014286372
Saved in:
2
Exploring online sentiment (OS) as a measure of customer experience (CX) for
telecommunication
services
Lappeman, James
;
Meyer, Seth
;
Miguel, Diana
- In:
Services marketing quarterly
43
(
2022
)
3
,
pp. 257-276
Persistent link: https://www.econbiz.de/10013352800
Saved in:
3
Conceptualisation of customer experience : the case of mobile telecoms services in Morocco
Belabbes, Ikrame
;
Oubrich, Mourad
;
Fiano, Fabio
; …
- In:
International journal of managerial and financial …
12
(
2020
)
1
,
pp. 89-118
Persistent link: https://www.econbiz.de/10012253760
Saved in:
4
Customer loyalty in telecom service sector : the role of service quality and customer commitment
Izogo, Ernest Emeka
- In:
The TQM journal : the international review of …
29
(
2017
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10011648817
Saved in:
5
Antecedents of attitudinal loyalty in a telecom service sector : the Nigerian case
Izogo, Ernest Emeka
- In:
International journal of quality & reliability management
33
(
2016
)
6
,
pp. 747-768
Persistent link: https://www.econbiz.de/10011591125
Saved in:
6
Predicting customers' churn using data mining technique and its effect on the development of marketing applications in value-added services in telecom industry
Shokouhyar, Sajjad
;
Saeidpour, Parna
;
Otarkhani, Ali
- In:
International journal of information systems in the …
10
(
2018
)
4
,
pp. 59-72
Persistent link: https://www.econbiz.de/10011938750
Saved in:
7
Determinants of customer switching towards mobile number portability
Chadha, Suresh K.
;
Bhandari, Namita
- In:
Paradigm : the journal of Institute of Management Technology
18
(
2014
)
2
,
pp. 199-219
Persistent link: https://www.econbiz.de/10011760600
Saved in:
8
Development of an empirical framework of customer loyalty in the mobile
telecommunications
sector
Saroha, Rituraj
;
Diwan, Saloni Pawan
- In:
Journal of strategic marketing
28
(
2020
)
8
,
pp. 659-680
Persistent link: https://www.econbiz.de/10012313931
Saved in:
9
Understanding antecedents of consumer loyalty toward an emerging country's
telecommunications
companies
Henao Colorado, Laura Cristina
;
Tavera Mesías, Juan …
- In:
Journal of international consumer marketing
34
(
2022
)
3
,
pp. 270-297
Persistent link: https://www.econbiz.de/10013361416
Saved in:
10
Mobile banking service quality and customer value co-creation intention : a moderated mediated model
Hijazi, Rawa
- In:
International journal of bank marketing
40
(
2022
)
7
,
pp. 1501-1525
Persistent link: https://www.econbiz.de/10013532380
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