Narrow search
Showing 1 - 10 of 6,280
Cover Image
Web analytics applications, opportunities and challenges to online retail in India
Kumar, Vikas; Ayodeji, Ogunmola Gabriel - In: International journal of services and operations … 41 (2022) 4, pp. 463-485
Persistent link: https://www.econbiz.de/10013257550
Cover Image
On latency of e-commerce platforms
Basalla, Marcus; Schneider, Johannes; Lukšik, Martin; … - In: Journal of organizational computing and electronic commerce 31 (2021) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10012500812
Cover Image
E-Life: Web-Enabled Convergence of Commerce, Work, and Social Life : 15th Workshop on e-Business, WEB 2015, Fort Worth, Texas, USA, December 12, 2015, Revised Selected Papers
Sugumaran, Vijayan (ed.); Yoon, Victoria (ed.);  … - 2016
This book constitutes the refereed proceedings of the Workshop on E-Business (WeB 2015), held in Fort Worth, Texas, USA, on December 12, 2015. The theme of WeB 2015 was “Leveraging Service Computing and Big Data Analytics for E-Commerce”, and thus the workshop provided an interactive forum...
Persistent link: https://www.econbiz.de/10012398105
Cover Image
A netnographic and regression approach to study customer skepticism towards online travel companies
Kumar, Apoorva; Garga, Pawan - In: Manthan : journal of commerce and management 7 (2020) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10012291504
Cover Image
The netnographic method as early warning : linking antecedents of pre-release behavior of technology-enabled community to future market trends
Divakaran, Pradeep Kumar Ponnamma - In: Technological forecasting & social change : an … 125 (2017), pp. 245-257
Persistent link: https://www.econbiz.de/10011899720
Cover Image
Performing web analytics with Google Analytics 4 : a platform review
McGuirk, Mike - In: Journal of marketing analytics : JMA 11 (2023) 4, pp. 854-868
Persistent link: https://www.econbiz.de/10014537411
Cover Image
Google Analytics best practices in Slovak and Czech online business
Reiter, Miroslav; Miklosik, Andrej - In: Eurasian Business and Economics Perspectives : …, (pp. 101-112). 2023
Persistent link: https://www.econbiz.de/10014436512
Cover Image
Die Individualisierung des Informationsangebots im E-Commerce : Möglichkeiten und Grenzen der Generierung strategischer Wettbewerbsvorteile
Hoberg, Philipp - 2018
In dem vorliegenden Buch zeigt Philipp Hoberg, dass die Ausspielung individualisierter Informationsangebote Unternehmen im E-Commerce ein großes Potenzial zur Generierung strategischer Wettbewerbsvorteile in einem hoch-kompetitiven Umfeld eröffnet. Zudem beschreibt der Autor die Möglichkeiten...
Persistent link: https://www.econbiz.de/10014020068
Cover Image
Evidence doesn't argue for itself : the value of disinterested dialogue in strategic decision-making
Garbuio, Massimo; Lovallo, Dan; Sibony, Olivier - In: Long range planning : LRP ; international journal of … 48 (2015) 6, pp. 361-380
Persistent link: https://www.econbiz.de/10011420058