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Consumer behaviour
12
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12
Online-Marketing
8
Internet marketing
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Beziehungsmarketing
5
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English
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German
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Homburg, Christian
5
Kraus, Florian
3
Kuester, Sabine
3
Stahl, Florian
2
Bamberger, Boas
1
Barth, Madeline
1
Bode, Christoph
1
Bohrer, Laura
1
Borchers, Oliver
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Eidam, Frederik
1
Epperson, Raphael
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Gawrisch, Katharina
1
Gecer, Gökhan
1
Grünen, Jan
1
Gärth, Maximilian
1
Heinzl, Armin
1
Helmig, Bernd
1
Henninger, Mirka
1
Hillmann, Henning
1
Hohberger, Simon
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Imschloß, Monika
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Isaak, Andrew
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Janda-Eble, Sergej
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Jozic, Danijel
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Konya-Baumbach, Elisa
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Kuhnle, Jeremy
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Lambertz, Christian
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Ludwig, Susanne
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Meiser, Thorsten
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Neben, Tillmann
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Rottler, Maren
1
Schmitt, Daniela
1
Schön, Cornelia
1
Spengel, Christoph
1
Steffen, Sascha
1
Steininger, Dennis M.
1
Ukrainets, Kateryna
1
Veit, Daniel J.
1
Wagner, Ulrich J.
1
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Universität Mannheim
National Bureau of Economic Research
750
Springer Fachmedien Wiesbaden
392
OECD
325
IGI Global
203
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
133
Organisation for Economic Co-operation and Development
99
Edward Elgar Publishing
73
International Energy Agency
71
American Marketing Association
70
Europäische Kommission
59
Verlag Dr. Kovač
57
Books on Demand GmbH <Norderstedt>
56
Nomos Verlagsgesellschaft
49
Université Paris-Dauphine (Paris IX)
46
World Bank
38
Information Resources Management Association
36
World Bank Group
36
Haufe-Lexware GmbH & Co. KG
34
C.E.P.R. Discussion Papers
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European Association of Agricultural Economists - EAAE
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EconWPA
32
UNCTAD
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HAL
28
Monopolkommission
28
Springer-Verlag GmbH
28
Deutsche Bank <Frankfurt am Main> / Research
27
Springer Gabler <Firma>
27
Verlag Franz Vahlen
27
Institut für Demoskopie Allensbach
26
INSEAD
25
Nordic Council of Ministers
24
Robert Schuman Centre for Advanced Studies
24
USA / General Accounting Office
24
Österreichisches Institut für Wirtschaftsforschung
24
American Enterprise Institute
23
Friedrich-Schiller-Universität Jena
23
Fördergesellschaft Marketing an der Universität Augsburg
23
University of Cambridge / Department of Applied Economics
21
International Monetary Fund (IMF)
20
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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ECONIS (ZBW)
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Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
-
2021
Persistent link: https://www.econbiz.de/10012799160
Saved in:
2
Essays on trust and online peer-to-peer markets
Isaak, Andrew
-
2018
Persistent link: https://www.econbiz.de/10012157319
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3
Digitalization technologies and business trends in procurement
Grünen, Jan
-
2021
Persistent link: https://www.econbiz.de/10012799147
Saved in:
4
Essays on the marketing of digital information goods
Schmitt, Daniela
-
2019
Persistent link: https://www.econbiz.de/10012166256
Saved in:
5
Tax systems, tax planning and tax competition in an international and digital economy
Werner, Ann-Catherin
-
2020
Persistent link: https://www.econbiz.de/10012416784
Saved in:
6
Digital entrepreneurship : definitions, business models, and network externalities
Steininger, Dennis M.
-
2016
Persistent link: https://www.econbiz.de/10011570680
Saved in:
7
Word-of-Mouth-Marketing : eine Analyse traditioneller und neuer Marketinginstrumente zur gezielten Beeinflussung der Word-of-Mouth-Kommunikation
Bohrer, Laura
-
2013
Persistent link: https://www.econbiz.de/10010253677
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8
The persuasive impact of online word of mouth characteristics
Gärth, Maximilian
-
2020
Persistent link: https://www.econbiz.de/10012518944
Saved in:
9
On remote and on-site participative funding mechanisms: using the example of reward-based crowdfunding and pay-what-your-want
Rottler, Maren
-
2021
Persistent link: https://www.econbiz.de/10012694764
Saved in:
10
Digitale Transformation und Unternehmenserfolg : eine branchenübergreifende empirische Untersuchung zu Konzeption, Messung und Wirkung organisationaler Kompetenzen
Wielgos, Dominik
-
2020
Persistent link: https://www.econbiz.de/10012486161
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