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Customer choices of manufacturer versus retailer brands in alternative price and usage contexts
Woodside, Arch G.; Ozcan, Timucin - In: Journal of retailing and consumer services 16 (2009) 2, pp. 100-108
Persistent link: https://www.econbiz.de/10003837502
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How do price range shoppers differ from reference price point shoppers?
Moon, Sangkil; Voss, Glenn B. - In: Journal of business research : JBR 62 (2009) 1, pp. 31-38
Persistent link: https://www.econbiz.de/10003915819
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Dynamic pricing when consumers are strategic : analysis of posted and contingent pricing schemes
Dasu, Sriram; Tong, Chunyang - In: European journal of operational research : EJOR 204 (2010) 3, pp. 662-671
Persistent link: https://www.econbiz.de/10003956002
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Pay as you go : a new proposal for museum pricing
Frey, Bruno S.; Steiner, Lasse - 2010
Museums have many different goals beyond efficiency such as social equity, financial revenue, attracting donors and gaining international, regional or local prestige. Various pricing schemes are being discussed with the aim of reaching these goals. The classical ones are entry prices and free...
Persistent link: https://www.econbiz.de/10003997593
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Eliciting and estimating reservation price : a semi-compensatory approach
Kaplan, Sigal; Bekhor, Shlomo; Shiftan, Yoram - In: Journal of business research : JBR 64 (2011) 1, pp. 45-50
Persistent link: https://www.econbiz.de/10008806349
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An incremental discount pricing schedule with multiple customers and single price break
Kim, Kap H.; Hwang, Hark - In: European journal of operational research : EJOR 35 (1988) 1, pp. 71-79
Persistent link: https://www.econbiz.de/10003584526
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Consumer response to norm-breaking pricing events in e-commerce
Garbarino, Ellen; Maxwell, Sarah - In: Journal of business research : JBR 63 (2010) 9/10, pp. 1066-1072
Persistent link: https://www.econbiz.de/10008652781
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A cross-category investigation into the effects of nine-ending pricing on brand choice
Ngobo, Paul-Valentin; Legohérel, Patrick; Guéguen, Nicolas - In: Journal of retailing and consumer services 17 (2010) 5, pp. 374-385
Persistent link: https://www.econbiz.de/10008654221
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The price facade : symbolic and behavioral price cues in service environments
Verhoeven, Joost W. M.; Rompay, Thomas J. L. van; Pruyn, Ad - In: International journal of hospitality management 28 (2009) 4, pp. 604-611
Persistent link: https://www.econbiz.de/10003875841
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Application of revenue management practices to the theme park industry
Heo, Cindy Yoonjoung; Lee, Seoki - In: International journal of hospitality management 28 (2009) 3, pp. 446-453
Persistent link: https://www.econbiz.de/10003855832