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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Diallo, Mbaye Fall"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pandelaere, Mario"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Brand"
~subject:"Cultural identity"
~subject:"Eco-Friendly Functional Food"
~subject:"Functional food"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Graue Literatur"
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Value brands : cheap or trendy...
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Brand
Cultural identity
Eco-Friendly Functional Food
Functional food
Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
30
Brand image
11
Markenimage
11
Brand management
10
Markenführung
10
Luxury goods
7
Luxusgüter
7
Beziehungsmarketing
6
Relationship marketing
6
Dienstleistungsqualität
5
Markenartikel
5
Service quality
5
Customer satisfaction
4
Fashion
4
Kundenzufriedenheit
4
Brand coolness
3
Brasilien
3
Brazil
3
Einzelhandel
3
Globalisierung
3
Globalization
3
Handelsmarke
3
Perception
3
Retail trade
3
Store brand
3
Wahrnehmung
3
Airline
2
Angst
2
Anxiety
2
Atmospherics
2
Customer engagement
2
Emotion
2
Fluggesellschaft
2
International marketing
2
Internationales Marketing
2
Kulturelle Identität
2
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23
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7
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Aufsatz in Zeitschrift
Graue Literatur
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23
Arbeitspapier
7
Non-commercial literature
7
Working Paper
7
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3
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English
30
Author
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Diallo, Mbaye Fall
Laroche, Michel
Loureiro, Sandra Maria Correia
Pandelaere, Mario
Pelsmacker, Patrick de
Verhoef, Peter C.
Park, Jungkun
18
Prentice, Catherine
18
Septianto, Felix
18
Dhir, Amandeep
15
Paul, Justin
14
Thaichon, Park
14
Jebarajakirthy, Charles
13
Geuens, Maggie
12
Lombart, Cindy
12
Klaus, Philipp
11
Pantano, Eleonora
11
Dwivedi, Yogesh Kumar
10
Kaur, Puneet
10
Mortimer, Gary
10
Otterbring, Tobias
10
Rana, Nripendra P.
10
Van den Poel, Dirk
10
Vermeir, Iris
10
Baier, Daniel
9
Quach, Sara
9
Sands, Sean
9
Talwar, Shalini
9
Van Kenhove, Patrick
9
Agag, Gomaa
8
Gázquez-Abad, Juan Carlos
8
Hollebeek, Linda D.
8
Japutra, Arnold
8
Ladhari, Riadh
8
Louis, Didier
8
Trinh, Giang
8
Borges, Adilson
7
Chebat, Jean-Charles
7
Duan, Yongrui
7
Elms, Jonathan
7
Gilboa, Shaked
7
Khan, Imran
7
Mehrotra, Ankit
7
Molinillo, Sebastian
7
Northey, Gavin
7
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Published in...
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Journal of retailing and consumer services
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Journal of business research : JBR
40
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
International journal of advertising : the quarterly review of marketing communications
7
International journal of retail & distribution management
7
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of business ethics : JOBE
5
Journal of marketing communications
5
ERIM report series research in management
4
International journal of hospitality management
4
Journal of electronic commerce research : JECR
4
Journal of marketing
4
Journal of promotion management : JPM
4
Journal of the Academy of Marketing Science
4
Marketing letters : a journal of research in marketing
4
Psychology & marketing
4
Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
4
The journal of brand management : an international journal
4
International journal of consumer studies
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
International journal of retail and distribution management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
The service industries journal
2
World review of entrepreneurship, management and sustainable development
2
Baltic journal of management
1
Cogent business & management
1
Econometric Institute research papers
1
Electronic commerce research
1
EuroMed journal of business
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
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ECONIS (ZBW)
30
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1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
3
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
4
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
5
Consumer choice of store brands across store formats : a panel data analysis under crisis periods
Kaswengi, Jospeh
;
Diallo, Mbaye Fall
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 70-76
Persistent link: https://www.econbiz.de/10010503930
Saved in:
6
How to reduce perceived risk when buying online : the interactions between intangibility, product knolwedge,
brand
familarity, privacy and security concerns
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
;
Richard, …
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 619-629
Persistent link: https://www.econbiz.de/10010388516
Saved in:
7
Service
brand
coolness in the construction of
brand
loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
8
How previous positive experiences with store brands affect purchase intention in emerging countries : a comparison between Brazil and Colombia
Diallo, Mbaye Fall
;
Ribamar Siqueira, Jose <Jr.>
- In:
International marketing review
34
(
2017
)
4
,
pp. 536-558
Persistent link: https://www.econbiz.de/10011760569
Saved in:
9
The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior
De Cannière, Marie Hélène
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003332091
Saved in:
10
Exploring the impact of fear appeals on the prevention of shoplifting
De Bock, Tine
;
Vermeir, Iris
;
Pandelaere, Mario
;
Van …
-
2010
Persistent link: https://www.econbiz.de/10003937212
Saved in:
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