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The meaning of style? : style reflexivity among Danish high school youths
Kjeldgaard, Dannie - In: Journal of consumer behaviour : an international … 8 (2009) 2/3, pp. 71-83
Persistent link: https://www.econbiz.de/10003820030
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Devoted to you my love : brand devotion amongst young consumers in emerging Indian market
Sarkar, Abhigyan; Sarkar, Juhi Gahlot - In: Asia Pacific journal of marketing and logistics 28 (2016) 2, pp. 180-197
Persistent link: https://www.econbiz.de/10011562881
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The effect of plain packaging format in cigarette labeling on smoking intent and brand likability among young non-smokers in Macau
Chow, Clement S. F.; Kaynak, Erdener; Mak, Winnie - In: Asia Pacific journal of marketing and logistics 27 (2015) 1, pp. 23-39
Persistent link: https://www.econbiz.de/10010508360
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Understanding young Chinese consumers' preferences for foreign clothing brands : a behavioural approach
May, Daniel Esteban; Arancibia Carvajal, Sara; Wang, Calvin - In: Asia Pacific journal of marketing and logistics 35 (2023) 12, pp. 3032-3051
Persistent link: https://www.econbiz.de/10014486568
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Exploring the influence of product conspicuousness and social compliance on purchaising motives of young Chinese consumers for foreign brands
Zhou, Lianxi; Wong, Amy - In: Journal of consumer behaviour : an international … 7 (2008) 6, pp. 470-483
Persistent link: https://www.econbiz.de/10003789918
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The impact of consumer ethnocentrism and country of origin sub-components for high involvement products on young Chinese consumers' product assessments
Wong, Chui Yim; Polonsky, Michael J.; Garma, Romana - In: Asia Pacific journal of marketing and logistics 20 (2008) 4, pp. 455-478
Persistent link: https://www.econbiz.de/10003781703
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Tuning in and tuning out : media multitasking among youn consumers
Bardhi, Fleura; Rohm, Andrew J.; Sultan, Fareena - In: Journal of consumer behaviour : an international … 9 (2010) 4, pp. 316-332
Persistent link: https://www.econbiz.de/10008651812
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Consuming as a family : modes of intergenerational influence on young adults
Mittal, Banwari; Stafford, Marla Royne - In: Journal of consumer behaviour : an international … 9 (2010) 4, pp. 239-257
Persistent link: https://www.econbiz.de/10008651821
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Insiders, regulars and tourists: exploring selves and music consumption in adolescence
Nuttall, Pete - In: Journal of consumer behaviour : an international … 8 (2009) 4, pp. 211-224
Persistent link: https://www.econbiz.de/10003875858
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Urbanized young Indians : are they goal oriented? ; a scale-validation study of the regulatory focus questionnaire in the Indian context
Sett, Rahul Kumar - In: Asia Pacific journal of marketing and logistics 24 (2012) 3, pp. 500-514
Persistent link: https://www.econbiz.de/10009577065