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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~subject:"Social Web"
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Beziehungsmarketing
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Consumer behaviour
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Asia Pacific journal of marketing and logistics
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
Journal of business research : JBR
92
Journal of retailing and consumer services
66
Industrial marketing management : the international journal for industrial and high-tech firms
36
International journal of internet marketing and advertising : IJIMA
35
The journal of product & brand management
32
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
26
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
26
Journal of strategic marketing
24
The journal of brand management : an international journal
23
Business horizons
19
Marketing intelligence & planning
18
Technological forecasting & social change : an international journal
18
International journal of electronic marketing and retailing : IJEMR
17
Journal of internet commerce
17
Journal of promotion management : innovations in planning and applied research
17
The journal of services marketing
16
International journal of business information systems : IJBIS
15
Journal of marketing communications
15
Journal of service management
15
Journal of marketing
14
International journal of electronic customer relationship management : IJECRM
13
Journal of the Academy of Marketing Science
13
SpringerLink / Bücher
13
Cogent business & management
12
International journal of e-business research : an official publication of the Information Resources Management Association
12
Journal of hospitality marketing & management
12
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
Psychology & marketing
12
Tourism management : research, policies, practice
12
Journal of electronic commerce research : JECR
11
The journal of business & industrial marketing
11
International journal of electronic commerce : IJEC
10
International journal of hospitality management
10
International journal of technology marketing : IJTMkt
10
Journal of customer behaviour
10
Journal of global marketing
10
Service business
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
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ECONIS (ZBW)
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1
Integrative qualities and dimensions of social commerce : toward a unified view
Hu, Tao
;
Dai, Hua
;
Salam, A. F.
- In:
Information & management : the internat. journal of …
56
(
2019
)
2
,
pp. 249-270
Persistent link: https://www.econbiz.de/10011997635
Saved in:
2
The deeper, the better? : effect of online brand community activity on customer purchase frequency
Wu, Ji
;
Huang, Liqiang
;
Zhao, Jianliang Leon
;
Hua, …
- In:
Information & management : the internat. journal of …
52
(
2015
)
7
,
pp. 813-823
Persistent link: https://www.econbiz.de/10011416354
Saved in:
3
Effectiveness of corporate social media activities in increasing relational outcomes
Risius, Marten
;
Beck, Roman
- In:
Information & management : the internat. journal of …
52
(
2015
)
7
,
pp. 824-839
Persistent link: https://www.econbiz.de/10011416355
Saved in:
4
Understanding the role of technology attractiveness in promoting social commerce engagement : moderating effect of personal interest
Shen, Xiao-Liang
;
Li, Yang-Jun
;
Sun, Yongqiang
;
Chen, …
- In:
Information & management : the internat. journal of …
56
(
2019
)
2
,
pp. 294-305
Persistent link: https://www.econbiz.de/10011997664
Saved in:
5
SocoTraveler : travel-package recommendations leveraging social influence of different relationship types
He, Jiangning
;
Liu, Hongyan
;
Xiong, Hui
;
Guo, Xunhua
- In:
Information & management : the internat. journal of …
53
(
2016
)
8
,
pp. 934-950
Persistent link: https://www.econbiz.de/10011647444
Saved in:
6
Examination of community identification and interpersonal trust on continuous use intention : evidence from experienced online community members
Tsai, Jacob Chia-An
;
Hung, Shin-Yuan
- In:
Information & management : the internat. journal of …
56
(
2019
)
4
,
pp. 552-569
Persistent link: https://www.econbiz.de/10012028925
Saved in:
7
The influence of perceived social media marketing activities on brand loyalty : the mediation effect of brand and value consciousness
Ismail, Ahmed Rageh
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 129-144
Persistent link: https://www.econbiz.de/10011613320
Saved in:
8
Customer participation in virtual brand communities : the self-construal perspective
Wang, Yonggui
;
Ma, Shuang
;
Li, Dahui
- In:
Information & management : the internat. journal of …
52
(
2015
)
5
,
pp. 577-587
Persistent link: https://www.econbiz.de/10011341609
Saved in:
9
What motivates customers to participate in social commerce? : the impact of technological environments and virtual customer experiences
Zhang, Hong
;
Lu, Yaobin
;
Gupta, Sumeet
;
Zhao, Ling
- In:
Information & management : the internat. journal of …
51
(
2014
)
8
,
pp. 1017-1030
Persistent link: https://www.econbiz.de/10010466480
Saved in:
10
Understanding the impact of social media usage among organizations
Farzana Parveen
;
Noor Ismawati Jaafar
;
Sulaiman Ainin
- In:
Information & management : the internat. journal of …
55
(
2018
)
3
,
pp. 308-321
Persistent link: https://www.econbiz.de/10011833890
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