Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of strategic marketing"
~person:"Pervan, Simon J."
~person:"Polonsky, Michael J."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Virtuelle Stimuli für Kundente...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
7
Relationship marketing
7
Consumer behaviour
5
Konsumentenverhalten
5
Customer integration
3
Kundenintegration
3
Betriebliche Wertschöpfung
2
Lieferantenmanagement
2
Supplier relationship management
2
Value creation
2
Altruism
1
Altruismus
1
Brand
1
Brand community
1
Brand image
1
Brand management
1
Business network
1
Collaborative orientation
1
Consumer experience
1
Cooperation
1
Customer satisfaction
1
E-commerce
1
E-health service
1
Electronic Commerce
1
Emerging economies
1
Employee suggestion system
1
Facebook
1
India
1
Indien
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
Inter-firm cooperation
1
Internet
1
Internet marketing
1
Knowledge-intensive industry
1
Kooperation
1
Kundenzufriedenheit
1
Lebenszyklus
1
Life cycle
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
7
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
8
Author
All
Pervan, Simon J.
Polonsky, Michael J.
Simkin, Lyndon
7
Reid, Mike
6
Harrigan, Paul
5
Dibb, Sally
4
Fernandes, Teresa
4
Gupta, Samir
4
Japutra, Arnold
4
Roy, Sanjit
4
Roy, Sanjit Kumar
4
Ashill, Nicholas
3
Chao, Chih-Wei
3
O'Cass, Aron
3
Rahman, Kaleel
3
Thaichon, Park
3
Abid, Aman
2
Bang, Nguyen
2
Baxter, Roger
2
Boisvert, Jean
2
Bove, Liliana L.
2
Canhoto, Ana Isabel Domingos
2
Choudhury, Musfiq Mannan
2
Diwan, Saloni Pawan
2
Farrell, Mark Anthony
2
Frazer, Lorelle
2
Giannakis, Damianos
2
Hajli, Nick
2
Harker, Michael
2
Jaber, Faten
2
Jebarajakirthy, Charles
2
Johnson, Lester W.
2
Ketron, Seth
2
Khan, M. Sajid
2
Leckie, Civilai
2
Mattsson, Jan
2
Mavondo, Felix T.
2
Meadows, Maureen
2
Mishra, Sita
2
Morgan, Robert
2
more ...
less ...
Published in...
All
Australasian marketing journal
Journal of strategic marketing
Journal of consumer behaviour : an international research review
1
Journal of service research : JSR
1
The journal of services marketing
1
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Validating the innovation prowess framework for firms in emerging economies facing tight regulatory regimes : the case of Indian pharmaceutical firms
Gupta, Samir
;
Polonsky, Michael J.
;
Ray, Sangeeta
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 304-320
Persistent link: https://www.econbiz.de/10012313903
Saved in:
2
A conceptual analysis of brand intimacy on social media platforms
Almubarak, Alanoud F.
;
Pervan, Simon J.
;
Johnson, Lester W.
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 463-478
Persistent link: https://www.econbiz.de/10011976041
Saved in:
3
Are my symptoms serious Dr. Google? : a resource-based typology of value co-destruction in online self-diagnosis
Robertson, Nichola
;
Polonsky, Michael J.
;
MacQuilken, Lisa
- In:
Australasian marketing journal
22
(
2014
)
3
,
pp. 246-256
Persistent link: https://www.econbiz.de/10010427955
Saved in:
4
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
5
Examining the boundary conditions of customer citizenship behaviour : a focus on consumption ritual
Gilde, Christian
;
Pace, Stefano
;
Pervan, Simon J.
; …
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 619-631
Persistent link: https://www.econbiz.de/10009533066
Saved in:
6
Guest editorial: The engagement of customers beyond their expected roles
Pervan, Simon J.
;
Bove, Liliana L.
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 551-554
Persistent link: https://www.econbiz.de/10009533080
Saved in:
7
Special issue: The engagement of customers beyond their expected roles
Pervan, Simon J.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009533084
Saved in:
8
Inactivity and the dynamics of relationship development : a proposed model
Polonsky, Michael J.
;
Gupta, Samir
;
Beldona, Srikanth
; …
- In:
Journal of strategic marketing
18
(
2010
)
3
,
pp. 257-273
Persistent link: https://www.econbiz.de/10003988725
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
