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Exploring a functional approach to attitudinal brand loyalty
Russell-Bennett, Rebekah; Härtel, Charmine E. J.; … - In: Australasian marketing journal 21 (2013) 1, pp. 43-51
Persistent link: https://www.econbiz.de/10009697615
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The financial services cultural orientation matrix
Stephenson, Deborah; Worthington, Steve; … - In: Australasian marketing journal 21 (2013) 1, pp. 1-9
Persistent link: https://www.econbiz.de/10009697642
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Heart versus mind : the functions of emotional and cognitive loyalty
Härtel, Charmine E. J.; Russel-Bennett, Rebekah - In: Australasian marketing journal 18 (2010) 1, pp. 1-7
Persistent link: https://www.econbiz.de/10003940451
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Just what the doctor ordered? : investigating the impact of health service quality on consumer misbehaviour
Greer, Dominique A.; Russell-Bennett, Rebekah; Tombs, … - In: Australasian marketing journal 22 (2014) 3, pp. 257-267
Persistent link: https://www.econbiz.de/10010427954
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Conceptualising value creation for social change management
Russell-Bennett, Rebekah; Previte, Josephine; … - In: Australasian marketing journal 17 (2009) 4, pp. 211-218
Persistent link: https://www.econbiz.de/10003901760
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Mum or bub? : which influences breastfeeding loyalty
Parkinson, Joy; Russell-Bennett, Rebekah; Previte, Josephine - In: Australasian marketing journal 20 (2012) 1, pp. 16-23
Persistent link: https://www.econbiz.de/10009508016