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Advertising and country-of-origin images as sources of brand equity and the moderating role of brand typicality
Loureiro, Sandra Maria Correia; Kaufmann, Hans Rüdiger - In: Baltic journal of management 12 (2017) 2, pp. 153-170
Persistent link: https://www.econbiz.de/10011707209
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The effect of atmospheric cues and involvement on pleasure and relaxation : the spa hotel context
Loureiro, Sandra Maria Correia; Almeida, Marta; Rita, Paulo - In: International journal of hospitality management 35 (2013), pp. 35-43
Persistent link: https://www.econbiz.de/10010225936
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The role of the rural tourism experience economy in place attachment and behavioral intentions
Loureiro, Sandra Maria Correia - In: International journal of hospitality management 40 (2014), pp. 1-9
Persistent link: https://www.econbiz.de/10010388610
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What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa; Loureiro, Sandra Maria Correia - In: International journal of hospitality management 114 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
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Value get, value give : the relationships among perceived value, relationship quality, customer engagement, and value consciousness
Itani, Omar S.; El-Kassar, Abdul-Nasser; Loureiro, … - In: International journal of hospitality management 80 (2019), pp. 78-90
Persistent link: https://www.econbiz.de/10012058611
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Foreign company misconduct and how consumers' punitive intent is influenced by country stereotypes and the perceived similarity between the foreign country and the home country
Barbarossa, Camilla; Buzeta, Cristian; Pelsmacker, … - In: International business review : the official journal of … 31 (2022) 5, pp. 1-18
Persistent link: https://www.econbiz.de/10013399558