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Business horizons
Journal of business research : JBR
491
Technological forecasting & social change : an international journal
323
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
227
Journal of retailing and consumer services
226
Industrial and Commercial Training
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SpringerLink / Bücher
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MPRA Paper
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145
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144
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129
Tourism management : research, policies, practice
125
The Learning Organization
119
NBER working paper series
116
CESifo working papers
112
Industrial marketing management : the international journal for industrial and high-tech firms
105
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Working paper / National Bureau of Economic Research, Inc.
104
Discussion paper series / IZA
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Springer eBook Collection
94
International journal of business information systems : IJBIS
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Journal of education for business
93
International journal of hospitality management
91
NBER Working Paper
89
Psychology & marketing
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International journal of advertising : the review of marketing communications
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Journal of marketing communications
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Journal of Management Development
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Telecommunications policy : the international journal of digital economy, data sciences and new media
80
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Journal of economic theory
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ECONIS (ZBW)
93
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1
Learning
to compete
Weidenbaum, Murray L.
- In:
Business horizons
29
(
1986
)
5
,
pp. 2-12
Persistent link: https://www.econbiz.de/10003704429
Saved in:
2
Purchasing : can we bridge the gap between strategy and daily reality?
Knoppen, Desirée
;
Sáenz, María J.
- In:
Business horizons
58
(
2015
)
1
,
pp. 123-133
Persistent link: https://www.econbiz.de/10010476144
Saved in:
3
Transfer of informal
learning
: the role of manager support in linking
learning
to performance
Blume, Brian D.
;
Ford, J. Kevin
;
Huang, Jason L.
- In:
Business horizons
67
(
2024
)
2
,
pp. 125-136
Persistent link: https://www.econbiz.de/10014527133
Saved in:
4
Social media: the new hybrid element of the promotion mix
Mangold, W. Glynn
;
Faulds, David J.
- In:
Business horizons
52
(
2009
)
4
,
pp. 357-365
Persistent link: https://www.econbiz.de/10003865696
Saved in:
5
The fairyland of Second Life : virtual social worlds and how to use them
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
52
(
2009
)
6
,
pp. 563-572
Persistent link: https://www.econbiz.de/10003905835
Saved in:
6
Users of the world, unite! : the challenges and opportunities of social media
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
53
(
2010
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10003953180
Saved in:
7
You’ve been tagged! (then again, maybe not) : employers and Facebook
Smith, William P.
;
Kidder, Deborah L.
- In:
Business horizons
53
(
2010
)
5
,
pp. 491-499
Persistent link: https://www.econbiz.de/10008655744
Saved in:
8
The Britney Spears universe : social media and viral marketing at its best
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
55
(
2012
)
1
,
pp. 27-31
Persistent link: https://www.econbiz.de/10009500649
Saved in:
9
Marketing meets Web 2.0, social media, and creative consumers : implications for international marketing strategy
Berthon, Pierre R.
;
Pitt, Leyland F.
;
Plangger, Kirk
; …
- In:
Business horizons
55
(
2012
)
3
,
pp. 261-271
Persistent link: https://www.econbiz.de/10009548142
Saved in:
10
If you love something, let it go mobile : mobile marketing and mobile social media 4x4
Kaplan, Andreas M.
- In:
Business horizons
55
(
2012
)
2
,
pp. 129-139
Persistent link: https://www.econbiz.de/10009522399
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