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Motivational segments in the sales force
Ingram, Thomas N.; Bellenger, Danny N. - In: California management review 24 (1982) 3, pp. 81-88
Persistent link: https://www.econbiz.de/10003488264
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Sales force management: integrating research advances
Ryans, Adrian B.; Weinberg, Charles B. - In: California management review 24 (1981) 1, pp. 75-89
Persistent link: https://www.econbiz.de/10003666582
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The schedule model and the salesman's effort allocation
Armstrong, Gary M. - In: California management review 18 (1976) 4, pp. 43-51
Persistent link: https://www.econbiz.de/10003478726
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Mastering the digital transformation of sales
Guenzi, Paolo; Habel, Johannes - In: California management review 62 (2020) 4, pp. 57-85
Persistent link: https://www.econbiz.de/10012309189
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Consumerism and health care marketing
Andreasen, Alan R. - In: California management review 22 (1979) 2, pp. 89-95
Persistent link: https://www.econbiz.de/10003471338
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The channels manager: marketing's newest aide?
Jackson, Donald W.; Walker, Bruce J. - In: California management review 23 (1980) 2, pp. 52-58
Persistent link: https://www.econbiz.de/10003584830
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Marketing to the Hispanic community
Segal, Madhav N.; Sosa, Lionel - In: California management review 26 (1983) 1, pp. 120-134
Persistent link: https://www.econbiz.de/10003677344
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Job enrichment in marketing
Ivancevich, John M.; Etzel, Michael J. - In: California management review 22 (1979) 4/1, pp. 88-95
Persistent link: https://www.econbiz.de/10003542563
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The product portfolio and man's best friend
Hambrick, Donald C.; MacMillan, Ian C. - In: California management review 25 (1982) 1, pp. 84-95
Persistent link: https://www.econbiz.de/10003569156
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Marketing executives' perceptions of a salary increase
Futrell, Charles M.; Schul, Patrick L. - In: California management review 22 (1980) 4, pp. 87-93
Persistent link: https://www.econbiz.de/10003555537