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Ethnic identification among Am...
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Cultural identity
87
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Journal of international consumer marketing
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European journal of international management : EJIM
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Tourism management : research, policies, practice
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Asia Pacific journal of marketing and logistics
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Journal of career development
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Schriftenreihe wissenschaftlicher Abhandlungen des Leo-Baeck-Instituts
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101
Nuances in identity formation for consumers in non-Western markets
Chandrasekara, Ruwangi
;
Wijetunga, Dinuka
;
Jayakody, …
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 127-146
Persistent link: https://www.econbiz.de/10014321460
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102
Strengthening sponsorship fit : testing for the influence of sponsor category and national culture
Rajabi, Asieh Ghorbanian
;
Martinent, Guillaume
; …
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 234-255
Persistent link: https://www.econbiz.de/10014321469
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103
Xenocentrism, ethnocentrism, and global culture influence on consumer preference for global and local brands
Cucato, Jussara da S. T.
;
Bizarrias, Flávio Santino
; …
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 351-366
Persistent link: https://www.econbiz.de/10014321486
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104
The impact of consumers' ethnic disidentification and cosmopolitanism on multicultural advertising
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Madadi, Rozbeh
; …
- In:
Journal of international consumer marketing
35
(
2023
)
4
,
pp. 388-403
Persistent link: https://www.econbiz.de/10014321490
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105
Cultural transmission and political atitudes : explaining differences between natives and immigrants in Western Europe
Gonnot, Jérôme
;
Lo Polito, Federica
-
2023
Persistent link: https://www.econbiz.de/10014267066
Saved in:
106
Luxury values perceptions in Chinese and English : deviation from national cultures
Ho, Nga-Ki Mavis
- In:
Journal of international consumer marketing
34
(
2022
)
3
,
pp. 255-269
Persistent link: https://www.econbiz.de/10013361415
Saved in:
107
Emotions in fear communication : a cross-cultural neuromarketing approach
Mas, José M.
;
Gómez, Andrés
;
Carrero, Oliver
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 697-718
Persistent link: https://www.econbiz.de/10014518784
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108
Is cause-related marketing all the same for different cultures?
Mora, Elísabet
;
Küster, Inés
;
Vila, Natalia
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014515023
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