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Creativity and passion between global branding and country of origin roots
Aiello, Gaetano; Donvito, Raffaele; Vescovi, Tiziano - In: Journal of global scholars of marketing science : … 23 (2013) 4, pp. 357-360
Persistent link: https://www.econbiz.de/10010408098
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Investigating the impact of customer brand identification on hospitality brand loyalty : a social identity perspective
Rather, Raouf Ahmad - In: Journal of hospitality marketing & management 27 (2018) 5, pp. 487-513
Persistent link: https://www.econbiz.de/10011919919
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Special issue: Creativity and passion between global branding and country of origin roots
Aiello, Gaetano (contributor) - 2013
Persistent link: https://www.econbiz.de/10010408099
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Special issue: Creativity and passion between global branding and country of origin roots
Aiello, Gaetano (contributor) - 2014
Persistent link: https://www.econbiz.de/10010408205
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The moderating effects of three reference groups on Asian pleasure travelers’ destination value
Kim, Miyoung; Qu, Hailin - In: Journal of travel and tourism marketing 34 (2017) 7, pp. 892-904
Persistent link: https://www.econbiz.de/10011757728
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The role of intrinsic in-flight cues in relationship quality and behavioural intentions : segmentation in less mindful and mindful passengers
Loureiro, Sandra Maria Correia; Fialho, Ana Filipa - In: Journal of travel and tourism marketing 34 (2017) 7, pp. 948-962
Persistent link: https://www.econbiz.de/10011757748
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Airport shopping : an emerging non-aviation business : triggers of traveler loyalty
Han, Heesup; Yu, Jongsik; Kim, Wansoo - In: Journal of travel and tourism marketing 35 (2018) 7, pp. 835-845
Persistent link: https://www.econbiz.de/10011941756
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Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho; Loureiro, Sandra Maria Correia; … - In: Journal of hospitality marketing & management 28 (2019) 2, pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
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Impact of hotels' sustainability practices on guest attitudinal loyalty : application of loyalty chain stages theory
Han, Heesup; Yu, Jongsik; Lee, Jin-soo; Kim, Wansoo - In: Journal of hospitality marketing & management 28 (2019) 8, pp. 905-925
Persistent link: https://www.econbiz.de/10012176742
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Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup; Yu, Jongsik; Kim, Wansoo - In: Journal of travel and tourism marketing 36 (2019) 3, pp. 371-383
Persistent link: https://www.econbiz.de/10012179410