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~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"The journal of product & brand management"
~person:"Grohmann, Bianca"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
17
Sustainability
5
Brand management
4
Corporate Social Responsibility
4
Corporate social responsibility
4
Markenführung
4
Beziehungsmarketing
3
Brand image
3
Business ethics
3
Markenimage
3
Relationship marketing
3
Social responsibility
3
Unternehmensethik
3
Branding
2
Customer engagement
2
Customer satisfaction
2
Ethics
2
Ethik
2
Hotel industry
2
Hotellerie
2
Kundenzufriedenheit
2
Materialism
2
Moral obligation
2
Nachhaltigkeit
2
Satisfaction
2
Social values
2
Soziale Werte
2
Sustainable product
2
Öko-Produkt
2
Agrotourismus
1
Anti-obesity
1
Atmospheric cues
1
Automotive industry
1
Behavioral branding
1
Behavioral intentions
1
Betriebliche Wertschöpfung
1
Bibliometric analysis
1
Bibliometrics
1
Bibliometrie
1
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English
17
Author
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Grohmann, Bianca
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Han, Heesup
34
Jang, Soocheong
30
Mattila, Anna S.
27
Line, Nathaniel D.
12
Wu, Luorong
12
Jeong, EunHa
11
Zhang, Lu
11
Hanks, Lydia
10
Hyun, Sunghyup Sean
10
Kim, Woo Gon
10
Wei, Wei
10
Guzman, Francisco
9
Law, Chun Hung Roberts
9
Liu, Qing
9
Lu, Lu
9
Heo, Cindy Yoonjoung
8
Kim, DongHee
8
Kim, Jong-Hyeong
8
Kim, Seongseop
8
Lee, Seoki
8
Miao, Li
8
Bilgihan, Anil
7
Cho, Meehee
7
Chua, Bee-Lia
7
Gao, Yixing
7
Gursoy, Dogan
7
Guéguen, Nicolas
7
Jacob, Céline
7
Kang, Juhee
7
Lynn, Michael
7
Rahman, Imran
7
Seo, Soobin
7
Song, Hanqun
7
Vitell, Scott J.
7
Wong, IpKin Anthony
7
Hwang, Jinsoo
6
Li, Hengyun
6
Magnini, Vincent P.
6
Okumus, Fevzi
6
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International journal of hospitality management
Journal of business ethics : JOBE
Marketing and multicultural diversity
The journal of product & brand management
Journal of business research : JBR
35
Journal of retailing and consumer services
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
ERIM report series research in management
6
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of marketing communications
6
The journal of brand management : an international journal
6
Journal of the Academy of Marketing Science
5
Psychology & marketing
5
European journal of marketing : EJM
4
International marketing review
4
Journal of electronic commerce research : JECR
4
Journal of marketing
4
Journal of promotion management : JPM
4
International journal of consumer studies
3
International journal of retail & distribution management
3
Marketing letters : a journal of research in marketing
3
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing
2
The service industries journal
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
World review of entrepreneurship, management and sustainable development
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
American journal of business : applying research to practice ; AJB
1
Analyzing the cultural diversity of consumers in the global marketplace
1
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
Cross-cultural and critical perspectives on brands
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
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ECONIS (ZBW)
17
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17
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date (oldest first)
1
Exploring behavioural branding,
brand
love and
brand
co-creation
Kaufmann, Hans Rüdiger
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 516-526
Persistent link: https://www.econbiz.de/10011587801
Saved in:
2
Positive and negative antecedents of purchasing eco-friendly products : a comparison between green and non-green consumers
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Journal of business ethics : JOBE
134
(
2016
)
2
,
pp. 229-247
Persistent link: https://www.econbiz.de/10011471283
Saved in:
3
Shame on you : when materialism leads to purchase intentions toward counterfeit products
Davidson, Alexander
;
Nepomuceno, Marcelo Vinhal
; …
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 479-494
Persistent link: https://www.econbiz.de/10011998595
Saved in:
4
Brand
social responsibility : conceptualization, measurement, and outcomes
Grohmann, Bianca
;
Bodur, H. Onur
- In:
Journal of business ethics : JOBE
131
(
2015
)
2
,
pp. 375-399
Persistent link: https://www.econbiz.de/10011393260
Saved in:
5
Will you purchase environmentally friendly products? : using prediction requests to increase choice of sustainable products
Bodur, H. Onur
;
Duval, Kimberly M.
;
Grohmann, Bianca
- In:
Journal of business ethics : JOBE
129
(
2015
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10011290917
Saved in:
6
When materialists intend to resist consumption : the moderating role of self-control and long-term orientation
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
- In:
Journal of business ethics : JOBE
143
(
2017
)
3
,
pp. 467-483
Persistent link: https://www.econbiz.de/10011755187
Saved in:
7
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
8
The ethical attribute stigma : understanding when ethical attributes improve consumer responses to product evaluations
Bodur, H. Onur
;
Gao, Ting
;
Grohmann, Bianca
- In:
Journal of business ethics : JOBE
122
(
2014
)
1
,
pp. 167-177
Persistent link: https://www.econbiz.de/10010393208
Saved in:
9
How does perceived effectiveness affect adults' ethical acceptance of anti-obesity threat appeals to children? : when the going gets tough, the audience gets going
Charry, Karine
;
Pelsmacker, Patrick de
;
Pecheux, Claude L.
- In:
Journal of business ethics : JOBE
124
(
2014
)
2
,
pp. 243-257
Persistent link: https://www.econbiz.de/10010431490
Saved in:
10
The effect of atmospheric cues and involvement on pleasure and relaxation : the spa hotel context
Loureiro, Sandra Maria Correia
;
Almeida, Marta
;
Rita, Paulo
- In:
International journal of hospitality management
35
(
2013
),
pp. 35-43
Persistent link: https://www.econbiz.de/10010225936
Saved in:
1
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