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~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Journal of retailing"
~isPartOf:"Marketing and multicultural diversity"
~person:"Breugelmans, Els"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Roggeveen, Anne L."
~person:"Verhoef, Peter C."
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
23
Einzelhandel
9
Retail trade
9
Beziehungsmarketing
6
Food retailing
6
Lebensmitteleinzelhandel
6
Online retailing
6
Online-Handel
6
Relationship marketing
6
Distribution channel
5
Vertriebsweg
5
E-commerce
4
Electronic Commerce
4
Food trade
4
Lebensmittelhandel
4
Preismanagement
4
Pricing strategy
4
Sales promotion
4
Verkaufsförderung
4
Ladengestaltung
3
Retailing
3
Store design
3
Customer satisfaction
2
Dienstleistungsqualität
2
Grocery shopping
2
Internet marketing
2
Kundenzufriedenheit
2
Market segmentation
2
Marketing management
2
Marketingmanagement
2
Multichannel retailing
2
Online-Marketing
2
Service quality
2
Social values
2
Soziale Werte
2
Target group
2
Zielgruppe
2
Advertising effects
1
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23
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Article in journal
21
Aufsatz in Zeitschrift
21
Aufsatz im Buch
2
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2
Language
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English
23
Author
All
Breugelmans, Els
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Roggeveen, Anne L.
Verhoef, Peter C.
Grewal, Dhruv
13
Campo, Katia
6
Nordfält, Jens
6
Blut, Markus
5
Burton, Scot
4
Hoffmann, Stefan
4
Mai, Robert
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Aiking, Harry
3
Bearden, William O.
3
Biswas, Abhijit
3
Boer, Johannes de
3
Dass, Mayukh
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Gorton, Matthew
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
Lehmann, Donald R.
3
Li, Tongzhe
3
Ma, Yu
3
Melis, Kristina
3
Messer, Kent D.
3
Neslin, Scott A.
3
Noble, Stephanie M.
3
Popkowski Leszczyc, Peter T. L.
3
Reynolds, Kristy E.
3
Rudolph, Thomas
3
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Published in...
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Journal of retailing
Marketing and multicultural diversity
Journal of business research : JBR
41
Journal of retailing and consumer services
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
ERIM report series research in management
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of marketing
5
Journal of marketing communications
5
Journal of the Academy of Marketing Science
5
Marketing letters : a journal of research in marketing
5
Psychology & marketing
5
International journal of hospitality management
4
International marketing review
4
Journal of business ethics : JOBE
4
Journal of electronic commerce research : JECR
4
Journal of promotion management : JPM
4
MSI reports : working paper series
4
The journal of brand management : an international journal
4
International journal of consumer studies
3
International journal of retail & distribution management
3
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing
2
Journal of marketing research
2
Review of marketing research
2
The journal of consumer marketing
2
The journal of product & brand management
2
The service industries journal
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
World review of entrepreneurship, management and sustainable development
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Analyzing the cultural diversity of consumers in the global marketplace
1
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
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Source
All
ECONIS (ZBW)
23
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1
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23
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date (oldest first)
1
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
2
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
3
Drivers of and barriers to organic purchase behavior
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 436-450
Persistent link: https://www.econbiz.de/10011377050
Saved in:
4
The impact of consumer confidence on store satisfaction and share of wallet formation
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 516-532
Persistent link: https://www.econbiz.de/10011377071
Saved in:
5
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
6
A bigger slice of the multichannel grocery pie : when does consumers' online channel use expand retailers' share of wallet?
Melis, Kristina
;
Campo, Katia
;
Lamey, Lien
;
Breugelmans, Els
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 268-286
Persistent link: https://www.econbiz.de/10011566696
Saved in:
7
Cross-channel effects of price promotions : an empirical analysis of the multi-channel grocery retail sector
Breugelmans, Els
;
Campo, Katia
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 333-351
Persistent link: https://www.econbiz.de/10011566709
Saved in:
8
The impact of the multi-channel retail mix on online store choice : does online experience matter?
Melis, Kristina
;
Campo, Katia
;
Breugelmans, Els
;
Lamey, Lien
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 272-288
Persistent link: https://www.econbiz.de/10011309679
Saved in:
9
Enhancing customer engagement through consciousness
Ghrewal, Dhruv
;
Roggeveen, Anne L.
;
Sisodia, Rajendra
; …
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 55-64
Persistent link: https://www.econbiz.de/10011704690
Saved in:
10
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
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