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Reselling or agency selling? : the strategic role of live streaming commerce in distribution contract selection
Wang, Qiang; Zhao, Nenggui; Ji, Xiang - In: Electronic commerce research 24 (2024) 2, pp. 983-1016
Persistent link: https://www.econbiz.de/10015062878
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Innovative Internet video consuming based on media analysis techniques
Lian, Shiguo - In: Electronic commerce research 11 (2011) 1, pp. 75-89
Persistent link: https://www.econbiz.de/10008856434
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The role of social media in affective trust building in customer-supplier relationships
Calefato, Fabio; Lanubile, Filippo; Novielli, Nicole - In: Electronic commerce research 15 (2015) 4, pp. 453-482
Persistent link: https://www.econbiz.de/10011400944
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eWOM persuasiveness : do eWOM platforms and product type matter?
Tsao, Wen-Chin; Hsieh, Ming-Tsang - In: Electronic commerce research 15 (2015) 4, pp. 509-541
Persistent link: https://www.econbiz.de/10011400946
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The influence of Facebook advertising on cognitive attitudes amid Generation Y
Duffett, Rodney Graeme - In: Electronic commerce research 15 (2015) 2, pp. 243-267
Persistent link: https://www.econbiz.de/10011300661
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Factors affecting privacy dislosure on social network sites : an integrated model
Xu, Feng; Michael, Katina; Chen, Xi - In: Electronic commerce research 13 (2013) 2, pp. 151-168
Persistent link: https://www.econbiz.de/10009749964
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Electronic word-of-mouth and online reviews in tourism services : the use of twitter by tourists
Sotiriadis, Marios D.; Van Zyl, Cinà - In: Electronic commerce research 13 (2013) 1, pp. 103-124
Persistent link: https://www.econbiz.de/10009725048
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Sponsored search auctions : an overview of research with emphasis on game theoretic aspects
Maillé, Patrick; Markakis, Evangelos; Naldi, Maurizio; … - In: Electronic commerce research 12 (2012) 3, pp. 265-300
Persistent link: https://www.econbiz.de/10009663939
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Consumer shopping behaviour on the Internet : insights from Malaysia
Mohd Suki, Norazah - In: Electronic commerce research 13 (2013) 4, pp. 477-491
Persistent link: https://www.econbiz.de/10010231565
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Source effect of advertised reference price influences on transaction value in online shopping environments
Lo, Shao-kang; Chou, Yu-jen; Teng, Ching-i - In: Electronic commerce research 13 (2013) 4, pp. 411-421
Persistent link: https://www.econbiz.de/10010231568