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~isPartOf:"European journal of marketing : EJM"
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European journal of marketing : EJM
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
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De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Erasmus University, Econometric Institute, Report
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European journal of operational research : EJOR
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Fundamentals of marketing research ; Vol. 4
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Fundamentals of marketing research ; Vol. 6
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Handbook of marketing decision models
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Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
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Interfaculty for Graduate Studies in Management, Report, R 70/7
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International business review : the official journal of the European International Business Academy
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International journal of business and emerging markets : IJBEM
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International series in quantitative marketing : ISQM
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Italian journal of marketing : ITJM
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Improving pharmacy store performance : the merits of over-the-counter drugs
Wieringa, Jaap E.
;
Reber, Katrin Christiane
;
Leeflang, Peter
- In:
European journal of marketing : EJM
49
(
2015
)
7/8
,
pp. 1276-1299
Persistent link: https://www.econbiz.de/10011338672
Saved in:
2
Antecedents to strategic flexibility : management cognition, firm resources and strategic options
Combe, Ian A.
;
Rudd, John M.
;
Leeflang, Peter
; …
- In:
European journal of marketing : EJM
46
(
2012
)
10
,
pp. 1320-1339
Persistent link: https://www.econbiz.de/10009661195
Saved in:
3
Modelling and marketing : two important concepts and the connection between them
Leeflang, P. S. H.
;
Koerts, J.
- In:
European journal of marketing : EJM
7
(
1973/74
)
3
,
pp. 203-217
Persistent link: https://www.econbiz.de/10002236111
Saved in:
4
Bridging the gap : reflections on theorizing with managers
Leeflang, Peter
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1153-1160
Persistent link: https://www.econbiz.de/10011725644
Saved in:
5
Multi-unit price promotions and their impact on purchase decisions and sales
Drechsler, Salome
;
Leeflang, Peter
;
Bijmolt, Tammo H. A.
; …
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 1049-1074
Persistent link: https://www.econbiz.de/10011708832
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