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~isPartOf:"European journal of marketing : EJM"
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Public relations
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European journal of marketing : EJM
Corporate communications : an international journal
191
Journal of communication management : an international journal
143
SpringerLink / Bücher
124
Journal of business ethics : JOBE
87
Journal of business research : JBR
82
The accounting review : a publication of the American Accounting Association
63
Public Relations : ein Handbuch
52
Corporate social responsibility and environmental management
48
International journal of business communication : IJBC ; a publication of the Association of Business Communication
46
Journal of accounting & economics
44
Corporate reputation review : an international journal
43
Research
42
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Handbuch Unternehmenskommunikation
40
The global public relations handbook : theory, research, and practice
38
Journal of communication management
36
Journal of promotion management : JPM
35
Springer eBook Collection
35
Routledge new directions in public relations and communication research
33
Europäische Hochschulschriften / 5
32
Journal of marketing communications
32
Exploring public relations
30
Management communication quarterly : an international journal
30
Studien zu Theorie und Praxis der Public Relations
29
Journal of accounting and public policy
28
Business strategy and the environment
27
PR-Praxis
27
Organisationskommunikation
25
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
25
Accounting, auditing & accountability journal
24
International journal of business communication : IJBC : a publication of the Association for Business Communication
24
Journal of business strategy
24
New media and public relations
23
Public Relations
23
The handbook of crisis communication
23
Accounting forum : advancing the interdisciplinary and global connection of accounting research
22
Business horizons
21
Nonprofit-PR
20
Europäische Kulturen in der Wirtschaftskommunikation
19
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ECONIS (ZBW)
21
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1
IMC antecedents and the consequences of planned brand identity in higher education
Foroudi, Pantea
;
Dinnie, Keith
;
Kitchen, Philip J.
; …
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 528-550
Persistent link: https://www.econbiz.de/10011698226
Saved in:
2
A conceptual model for public relations in museums
Gürel, Eda
;
Kavak, Bahtışen
- In:
European journal of marketing : EJM
44
(
2010
)
1/2
,
pp. 42-65
Persistent link: https://www.econbiz.de/10003949186
Saved in:
3
Marketplace footprints : connecting marketing communication and corporate brands
Spotts, Harlan E.
;
Weinberger, Marc G.
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 591-609
Persistent link: https://www.econbiz.de/10003990970
Saved in:
4
Building corporate reputation with stakeholders : exploring the role of message ambiguity for social marketers
Dickinson-Delaporte, Sonio
;
Beverland, Michael
; …
- In:
European journal of marketing : EJM
44
(
2010
)
11/12
,
pp. 1856-1874
Persistent link: https://www.econbiz.de/10008773199
Saved in:
5
Corporate brands and identity : developing stronger theory and a call for shifting the debate
Cornelissen, Joep
;
Christensen, Lars Thøger
;
Kinuthia, …
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 1093-1102
Persistent link: https://www.econbiz.de/10009572836
Saved in:
6
Strategic corporate brand alignment : perspectives from identity based views of corporate brands
Balmer, John M. T.
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 1064-1092
Persistent link: https://www.econbiz.de/10009572839
Saved in:
7
Corporate identity as an enabler and constraint on the pursuit of corporate objectives
Leitch, Shirley
;
Davenport, Sally
- In:
European journal of marketing : EJM
45
(
2011
)
9/10
,
pp. 1501-1520
Persistent link: https://www.econbiz.de/10009378598
Saved in:
8
Corporate marketing in the stock market : the impact of company identification on individuals' investment behaviour
Aspara, Jaakko
;
Tikkanen, Henrikki
- In:
European journal of marketing : EJM
45
(
2011
)
9/10
,
pp. 1446-1469
Persistent link: https://www.econbiz.de/10009378623
Saved in:
9
Commentary: what's behind the price tag : understanding cost transparency?
Singh, Nitish
- In:
European journal of marketing : EJM
49
(
2015
)
11/12
,
pp. 1987-1991
Persistent link: https://www.econbiz.de/10011453354
Saved in:
10
Attenuation of negative sponsorship effects in the context of rival sports teams' fans
Grohs, Reinhard
;
Reisinger, Heribert
;
Woisetschläger, David
- In:
European journal of marketing : EJM
49
(
2015
)
11/12
,
pp. 1880-1901
Persistent link: https://www.econbiz.de/10011449336
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