Narrow search
Showing 1 - 10 of 389
Cover Image
The bigger society : considering lived consumption experiences in managing social change around obesity
Cronin, James; McCarthy, Mary; Brennan, Mary; McCarthy, … - In: European journal of marketing : EJM 48 (2014) 9/10, pp. 1558-1578
Persistent link: https://www.econbiz.de/10010429864
Cover Image
Assessing information on food packages
Clement, Jesper; Smith, Viktor; Zlatev, Jordan; … - In: European journal of marketing : EJM 51 (2017) 1, pp. 219-237
Persistent link: https://www.econbiz.de/10011626497
Cover Image
The role of satisfaction, norms and conflict in families' eating behaviour
Olsen, Svein O.; Grunert, Klaus G. - In: European journal of marketing : EJM 44 (2010) 7/8, pp. 1165-1181
Persistent link: https://www.econbiz.de/10008650634
Cover Image
Extending the prevalent consumer loyalty modelling : the role of habit strength
Olsen, Svein O.; Tudoran, Ana Alina; Brunsø, Karen; … - In: European journal of marketing : EJM 47 (2013) 1/2, pp. 303-323
Persistent link: https://www.econbiz.de/10009718525
Cover Image
Unpicking motives to purchase locally-produced food : analysis of direct and moderation effects
Memery, Juliet; Angell, Robert; Megicks, Phil; … - In: European journal of marketing : EJM 49 (2015) 7/8, pp. 1207-1233
Persistent link: https://www.econbiz.de/10011338799
Cover Image
Impact of product differentiation, marketing investments and brand equity on pricing strategies : a brand level investigation
St. Davčik, Nebojša; Sharma, Piyush - In: European journal of marketing : EJM 49 (2015) 5/6, pp. 760-781
Persistent link: https://www.econbiz.de/10011298085
Cover Image
Will normal-sized female models in advertisements be viewed as positively as small-sized models?
Bian, Xuemei; Foxall, Gordon R. - In: European journal of marketing : EJM 47 (2013) 3/4, pp. 485-505
Persistent link: https://www.econbiz.de/10009733018
Cover Image
Public-private collaborations : branded public services?
Blankson, Charles; Sierra, Vicenta - In: European journal of marketing : EJM 46 (2012) 7/8, pp. 994-1012
Persistent link: https://www.econbiz.de/10009572855
Cover Image
Asymmetric demand patterns for products with added nutritional benefits and products without nutritional benefits
Yan, Ji; Tian, Kun; Heravi, Saeed M.; Morgan, Peter H. - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1672-1702
Persistent link: https://www.econbiz.de/10011616859
Cover Image
International issues in the advertising of health-related products
Baudot, Barbara - In: European journal of marketing : EJM 25 (1991) 6, pp. 24-36
Persistent link: https://www.econbiz.de/10001111544