Narrow search
Showing 1 - 10 of 5,154
Cover Image
On consumer preferences and the willingness to pay for term life insurance
Braun, Alexander; Schmeiser, Hato; Schreiber, Florian - In: European journal of operational research : EJOR 253 (2016) 3, pp. 761-776
Persistent link: https://www.econbiz.de/10011494077
Cover Image
Why do consumers prefer static instead of dynamic pricing plans? : an empirical study for a better understanding of the low preferences for time-variant pricing plans
Schlereth, Christian; Skiera, Bernd; Schulz, Fabian - In: European journal of operational research : EJOR 269 (2018) 3, pp. 1165-1179
Persistent link: https://www.econbiz.de/10011866895
Cover Image
Multiattribute preference models with reference points
Bouyssou, Denis; Marchant, Thierry - In: European journal of operational research : EJOR 229 (2013) 2, pp. 470-481
Persistent link: https://www.econbiz.de/10009757974
Cover Image
Willingness-to-pay estimation with choice-based conjoint analysis : addressing extreme response behavior with individually adapted designs
Gensler, Sonja; Hinz, Oliver; Skiera, Bernd; Theysohn, Sven - In: European journal of operational research : EJOR 219 (2012) 2, pp. 368-378
Persistent link: https://www.econbiz.de/10009514332
Cover Image
Optimal decisions for sellers considering valuation bias and strategic consumer reactions
Yu, Yugang; Liu, Jie; Han, Xiaoya; Chen, Can - In: European journal of operational research : EJOR 259 (2017) 2, pp. 599-613
Persistent link: https://www.econbiz.de/10011661759
Cover Image
Implausible alternatives in eliciting multi-attribute value functions
Vetschera, Rudolf; Weitzl, Wolfgang; Wolfsteiner, Elisabeth - In: European journal of operational research : EJOR 234 (2014) 1, pp. 221-230
Persistent link: https://www.econbiz.de/10010248243
Cover Image
Measurement of preferences with self-explicated approaches : a classification and merge of trade-off- and non-trade-off-basef evaluation types
Schlereth, Christian; Eckert, Christine; Schaaf, René; … - In: European journal of operational research : EJOR 238 (2014) 1, pp. 185-198
Persistent link: https://www.econbiz.de/10010398805
Cover Image
Likelihood estimation of consumer preferences in choice-based conjoint analysis
Halme, Merja; Kallio, Markku - In: European journal of operational research : EJOR 239 (2014) 2, pp. 556-564
Persistent link: https://www.econbiz.de/10010407802
Cover Image
Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations : a study based on conjoint choice data
Hein, Maren; Goeken, Nils; Kurz, Peter; Steiner, Winfried J. - In: European journal of operational research : EJOR 297 (2022) 2, pp. 630-651
Persistent link: https://www.econbiz.de/10013259868
Cover Image
Product line optimization in the presence of preferences for compromise alternatives
Bechler, Georg; Steinhardt, Claudius; Mackert, Jochen; … - In: European journal of operational research : EJOR 288 (2021) 3, pp. 902-917
Persistent link: https://www.econbiz.de/10012387397