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Measurement of preferences with self-explicated approaches : a classification and merge of trade-off- and non-trade-off-basef evaluation types
Schlereth, Christian; Eckert, Christine; Schaaf, René; … - In: European journal of operational research : EJOR 238 (2014) 1, pp. 185-198
Persistent link: https://www.econbiz.de/10010398805
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Likelihood estimation of consumer preferences in choice-based conjoint analysis
Halme, Merja; Kallio, Markku - In: European journal of operational research : EJOR 239 (2014) 2, pp. 556-564
Persistent link: https://www.econbiz.de/10010407802
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Behavior-aware user response modeling in social media : learning from diverse heterogeneous data
Chen, Zhen-Yu; Fan, Zhi-Ping; Sun, Minghe - In: European journal of operational research : EJOR 241 (2015) 2, pp. 422-434
Persistent link: https://www.econbiz.de/10010487983
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Targeting customers under response-dependent costs
Haupt, Johannes Sebastian; Lessmann, Stefan - In: European journal of operational research : EJOR 297 (2022) 1, pp. 369-379
Persistent link: https://www.econbiz.de/10013259335
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Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations : a study based on conjoint choice data
Hein, Maren; Goeken, Nils; Kurz, Peter; Steiner, Winfried J. - In: European journal of operational research : EJOR 297 (2022) 2, pp. 630-651
Persistent link: https://www.econbiz.de/10013259868
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When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable?
Meeran, Sheik; Jahanbin, Semco; Goodwin, Paul; Frota … - In: European journal of operational research : EJOR 258 (2017) 2, pp. 512-524
Persistent link: https://www.econbiz.de/10011644147
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Optimal promotional mix and pricing when faced with uncertain product value
Wang, Ruibing; Wang, Qiao; Chiang, Wei-yu Kevin - In: European journal of operational research : EJOR 313 (2024) 2, pp. 637-651
Persistent link: https://www.econbiz.de/10014456616
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Review-based recommendation under preference uncertainty : an asymmetric deep learning framework
Xiong, Yingqiu; Liu, Yezheng; Qian, Yang; Jiang, Yuanchun; … - In: European journal of operational research : EJOR 316 (2024) 3, pp. 1044-1057
Persistent link: https://www.econbiz.de/10014577746
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Amalgamation of partitions from multiple segmentation bases : a comparison of non-model-based and model-based methods
Andrews, Rick L.; Brusco, Michael J.; Currim, Imran S. - In: European journal of operational research : EJOR 201 (2010) 2, pp. 608-618
Persistent link: https://www.econbiz.de/10003924842
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Additive conjoint measurement with ordered categories
Bouyssou, Denis; Marchant, Thierry - In: European journal of operational research : EJOR 203 (2010) 1, pp. 195-204
Persistent link: https://www.econbiz.de/10003928196