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The role of social media in firms' marketing communication in the Polish market
Mazurek-Łopacińska, Krystyna; Sobocińska, Magdalena - In: European research studies 25 (2022) 3, pp. 216-234
Persistent link: https://www.econbiz.de/10013532335
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Influencer marketing as a method of solving the crisis of trust in digital content marketing
Sołoducha, Krzysztof - In: European research studies 25 (2022) 3, pp. 634-645
Persistent link: https://www.econbiz.de/10013532441
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Marketing management of the territory in the aspect of the regional brand formation
Bondarenko, V. A.; Kalieva, O. M.; Pisareva, E. V. - In: European research studies 21 (2018) 2, pp. 72-78
Persistent link: https://www.econbiz.de/10012221008
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ASEAN tourism marketing communication attribute : an exploratory research at GOASEANTV
Nugroho, Arisetyanto - In: European research studies 20 (2017) 3A, pp. 383-395
Persistent link: https://www.econbiz.de/10012219040
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Antecedents of tourism destination image and customer satisfaction in tourism industry
Teviana, Tengku; Ginting, Paham; Lubis, Arlina Nurbaity; … - In: European research studies 20 (2017) 3A, pp. 435-445
Persistent link: https://www.econbiz.de/10012219046
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Effective marketing strategy for regional banks
Uksumenko, Alena Anatolievna; Kuzʹmičeva, Irina … - In: European research studies 20 (2017) 4A, pp. 558-567
Persistent link: https://www.econbiz.de/10012219471
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Strategic implementation of environmentally friendly innovation of small and medium-sized enterprises in Indonesia
Fadhilah, Muinah; Andriyansah - In: European research studies 20 (2017) 4B, pp. 134-148
Persistent link: https://www.econbiz.de/10012219534
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Risk audit of marketing communication
Kupec, Václav - In: European research studies 21 (2018) 1, pp. 125-132
Persistent link: https://www.econbiz.de/10012219871
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The effect of service quality and marketing mix strategy towards local sustainable economic growth
Srinita - In: European research studies 21 (2018) 1, pp. 272-284
Persistent link: https://www.econbiz.de/10012219996
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Brand name and customers' intention
Harwani, Yuli; Budi Suharjo; Nurmalina, Rita; … - In: European research studies 21 (2018) 3, pp. 299-315
Persistent link: https://www.econbiz.de/10012220307