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Präferenzmessung in industriellen Verhandlungen
Herbst, Uta - 2007 - 1. Aufl.
Klappentext: Verhandlungen stellen einen entscheidenden Bestandteil industrieller Vermarktungsprozesse dar: Anbieter und Nachfrager müssen sich über den Preis und Leistungsumfang einigen. Das Zustandekommen von Verhandlungsergebnissen setzt eine systematische Analyse der Präferenzen der...
Persistent link: https://www.econbiz.de/10003449556
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Integrating strategic thinking and simulation in marketing strategy : seeing the whole system
Pagani, Margherita; Otto, Peter - In: Journal of business research : JBR 66 (2013) 9, pp. 1568-1575
Persistent link: https://www.econbiz.de/10009757027
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The effect of market-pull vs. resource-push orientation on performance when entering new markets
Timsit, Jean-Philippe; Castiaux, Annick; Truong, Yann; … - In: Journal of business research : JBR 68 (2015) 9, pp. 2005-2014
Persistent link: https://www.econbiz.de/10011384229
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Komponentenbasierte Systemmodellierung und Systemanalyse : Erweiterung des System-Dynamics-Ansatzes zur Nutzung im strategischen Management
Liehr, Martin - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001876070
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When to switch between subscription-based and ad-sponsored business models : strategic implications of decreasing content novelty
Huotari, Pontus; Ritala, Paavo - In: Journal of business research : JBR 129 (2021), pp. 14-28
Persistent link: https://www.econbiz.de/10012509294
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On the unethical use of privileged information in strategic decision-making : the effects of peers’ ethicality, perceived cohesion, and team performance
Johnson, Kevin J.; Martineau, Joé T.; Kouamé, Saouré; … - In: Journal of business ethics : JOBE 152 (2018) 4, pp. 917-929
Persistent link: https://www.econbiz.de/10011962480
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Business Wargaming for Mergers & Acquisitions : Systematic Application in the Strategy and Acquisition Process
Büchler, Jan-Philipp - 2022
Based on a systematic description of possible applications and case studies in the acquisition process, the essential offers a practice-oriented introduction to business wargaming. The high degree of integration of business wargaming with classic strategy instruments from the strategy process is...
Persistent link: https://www.econbiz.de/10013386131
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Dealing with real-world complexity : limits, enhancements and new approaches for policy makers
Hürlimann, Mark - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003782736
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Least-cost planning und strategisches Marketing
Hasse, Hartmut - 1996
Persistent link: https://www.econbiz.de/10000584607
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Strategisches Marketing-Accounting : Nutzung des Rechnungswesens bei strategischen Marketingaufgaben
Schmidt, Rainer W. - 1997
Persistent link: https://www.econbiz.de/10000959361