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The impact of post-merger integration on the customer-supplier relationship
Kato, Junichi; Schoenberg, Richard - In: Industrial marketing management : the international … 43 (2014) 2, pp. 335-345
Persistent link: https://www.econbiz.de/10010364516
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How social media applications affect B2B communication and improve business performance in SMEs
Wang, William Yu Chung; Pauleen, David J.; Tingting, Zhang - In: Industrial marketing management : the international … 54 (2016), pp. 4-14
Persistent link: https://www.econbiz.de/10011478701
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Sales communication competence in international B2B solution selling
Koponen, Jonna; Julkunen, Saara; Asai, Akiko - In: Industrial marketing management : the international … 82 (2019), pp. 238-252
Persistent link: https://www.econbiz.de/10012128066
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Commentary on "Storytelling by the sales force and its effect on buyer-seller exchange"
Lacoste, Sylvie; La Rocca, Antonella - In: Industrial marketing management : the international … 46 (2015), pp. 143-146
Persistent link: https://www.econbiz.de/10011286966
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What messages to post? Evaluating the popularity of social media communications in business versus consumer markets
Swani, Kunal; Milne, George R.; Brown, Brian P.; Assaf, … - In: Industrial marketing management : the international … 62 (2017), pp. 77-87
Persistent link: https://www.econbiz.de/10011707068
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Communication, interactivity, and satisfaction in B2B relationships
Murphy, Micah; Sashi, C. M. - In: Industrial marketing management : the international … 68 (2018), pp. 1-12
Persistent link: https://www.econbiz.de/10011822080
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Relational communication and illusionary loyalty : moderating role of self-construal
Hossain, Mehdi T.; Chonko, Lawrence B. - In: Industrial marketing management : the international … 69 (2018), pp. 221-234
Persistent link: https://www.econbiz.de/10011822578
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The construction of managerial knowledge in business networks : managers' theories about communication
Ellis, Nick; Hopkinson, Gillian - In: Industrial marketing management : the international … 39 (2010) 3, pp. 413-424
Persistent link: https://www.econbiz.de/10003976491
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Communicative skills that support value creation : a study of B2B interactions between customers and customer service representatives
Salomonson, Nicklas; Åberg, Annika; Allwood, Jens - In: Industrial marketing management : the international … 41 (2012) 1, pp. 145-155
Persistent link: https://www.econbiz.de/10009513202
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Communication practices in a business relationship : creating, relating and adapting communication artifacts through time
Mason, Katy; Leek, Sheena - In: Industrial marketing management : the international … 41 (2012) 2, pp. 319-332
Persistent link: https://www.econbiz.de/10009544745