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A psychometric assessment of the Lennox and Wolfe self-monitoring scale in the sales force
Deeter-Schmelz, Dawn R.; Ramsey, Rosemary P. - In: Industrial marketing management : the international … 39 (2010) 7, pp. 1162-1169
Persistent link: https://www.econbiz.de/10008668692
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The influence of network effects on SME performance
Naudé, Peter; Zaefarian, Ghasem; Najafi Tavani, Zhaleh; … - In: Industrial marketing management : the international … 43 (2014) 4, pp. 630-641
Persistent link: https://www.econbiz.de/10010386439
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Emotions and salesperson propensity to leave : the effects of emotional inelligence and resilience
Bande, Belén; Fernández-Ferrín, Pilar; Varela, José A. - In: Industrial marketing management : the international … 44 (2015), pp. 142-153
Persistent link: https://www.econbiz.de/10010481955
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Adding co-creation as an antecedent condition leading to trust in business-to-business relationships
Franklin, Drew; Marshall, Roger - In: Industrial marketing management : the international … 77 (2019), pp. 170-181
Persistent link: https://www.econbiz.de/10012004238
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Initiation of business relationships in service-dominant settings
Edvardsson, Bo; Holmlund, Maria; Strandvik, Tore - In: Industrial marketing management : the international … 37 (2008) 3, pp. 339-350
Persistent link: https://www.econbiz.de/10003713319
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Does having a market orientation lead to higher levels of relationship commitment and business performance? : evidence from the Korean robotics industry
Taylor, Charles Raymond; Kim, Kyung Hoon; Ko, Eunju; … - In: Industrial marketing management : the international … 37 (2008) 7, pp. 825-832
Persistent link: https://www.econbiz.de/10003781855
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The impact of the brand management system on brand performance in B-B and B-C environments
Lee, Jinyong; Park, Seong Yong; Baek, Ingee; Lee, Chun-Seon - In: Industrial marketing management : the international … 37 (2008) 7, pp. 848-855
Persistent link: https://www.econbiz.de/10003781858
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Is customer loyalty vulnerability-based? : an empirical study of a Chinese capital-intensive manufacturing industry
Wong, Yiu-hing; Chan, Ricky Y. K.; Ngai, E. W. T.; … - In: Industrial marketing management : the international … 38 (2009) 1, pp. 83-93
Persistent link: https://www.econbiz.de/10003810425
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Linking account portfolio management to customer information : using customer satisfaction metrics for portfolio analysis
Gök, Osman - In: Industrial marketing management : the international … 38 (2009) 4, pp. 433-439
Persistent link: https://www.econbiz.de/10003865360
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A CRM performance measurement framework : its development process and application
Kim, Hyung-Su; Kim, Young-gul - In: Industrial marketing management : the international … 38 (2009) 4, pp. 477-489
Persistent link: https://www.econbiz.de/10003865368