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Understanding expenditure on different commodity groups in Indian households : emerging patterns and policy implications
Kumar, Bipul; Sinha, P. K. - In: International journal of Indian culture and business … 13 (2016) 1, pp. 76-92
Persistent link: https://www.econbiz.de/10011664776
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Influence of antecedents of expectations on perceived quality : a study of rural and urban subcultures
Velayudhan, Sanal Kumar - In: International journal of Indian culture and business … 16 (2018) 4, pp. 438-459
Persistent link: https://www.econbiz.de/10011960159
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Luxury and masses : assessing the connect in India
Acharya, Manaswini; Nirjar, Abhishek - In: International journal of Indian culture and business … 12 (2016) 4, pp. 446-467
Persistent link: https://www.econbiz.de/10011664726
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Determining store attribute salience on store choice behaviour in an emerging market : the case of Indian grocery market
Mehra, Shashank; Shakeel, Moonis - In: International journal of Indian culture and business … 12 (2016) 4, pp. 489-507
Persistent link: https://www.econbiz.de/10011664732
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An empirical analysis of consumer's attitude towards OTC health supplements in India
Verma, Sanjeev - In: International journal of Indian culture and business … 2 (2009) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10003804889
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Financial literacy education for the Indian consumer : the road to economic development
Sahi, Shalini Kalra - In: International journal of Indian culture and business … 2 (2009) 5, pp. 493-518
Persistent link: https://www.econbiz.de/10003896419
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Impact of familial characteristics on Indian children's influence in fmily purchases
Kaur, Anupriya; Medury, Yajulu - In: International journal of Indian culture and business … 4 (2011) 1, pp. 104-122
Persistent link: https://www.econbiz.de/10008907649
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Antecedents and obstacles to e-banking adoption : a comparative study of India and Kenya
Nyangosi, Richard; Arora, J. S. - In: International journal of Indian culture and business … 4 (2011) 2, pp. 123-137
Persistent link: https://www.econbiz.de/10008909090
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Need for uniqueness and consumption behaviour for luxury brands amongst Indian youth
Handa, Meenakshi; Khare, Arpita - In: International journal of Indian culture and business … 3 (2010) 5, pp. 489-502
Persistent link: https://www.econbiz.de/10008746891
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Profiling Indian shoppers : an exploratory study of organised retail
Tripathi, Vibhuti; Ghosch, Piyali; Saini, Smit; … - In: International journal of Indian culture and business … 3 (2010) 6, pp. 669-683
Persistent link: https://www.econbiz.de/10008807522