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The international marketing of New Zealand merino wool : past, present and future
Mitchell, Joseph David; Smith, Luke Joseph; Dana, Leo Paul - In: International journal of business and globalisation : IJBG 3 (2009) 2, pp. 111-122
Persistent link: https://www.econbiz.de/10003836351
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Global brand's strategies for Ethical Brand Positioning in cross-cultural environment: an Indian context
Sagar, Mahim; Singh, Deepali; Agrawal, D. P. - In: International journal of business and globalisation : IJBG 3 (2009) 4, pp. 374-400
Persistent link: https://www.econbiz.de/10003861910
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A comparison of entrepreneurial activity in the Netherlands, New Zealand and Singapore : a New Zealand perspective
Donaldson, Bruce I. - In: International journal of business and globalisation : IJBG 2 (2008) 3, pp. 292-299
Persistent link: https://www.econbiz.de/10003710956
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Communication planning : current situation analysis and future developments in different markets
Vignali, Claudio; Rasicci, Claudia - In: International journal of business and globalisation : IJBG 2 (2008) 3, pp. 310-329
Persistent link: https://www.econbiz.de/10003710961
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Strategies for developing effective cross-cultural decision makers : investigating developments in international relationship management for learners in higher education
Bell, Richard; Ireland, Simon; Swift, Jonathan S. - In: International journal of business and globalisation : IJBG 13 (2014) 3, pp. 354-368
Persistent link: https://www.econbiz.de/10011289433
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International orientation, marketing mix, and the performance of international German 'mittelstand' companies
Kraft, Patricia; Dowling, Michael; Helm, Roland - In: International journal of business and globalisation : IJBG 8 (2012) 3, pp. 293-315
Persistent link: https://www.econbiz.de/10009733152
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The role of competitive strategies on export market selection by SMEs in an emerging economy
Ayob, Abu H.; Zizah Che Senik - In: International journal of business and globalisation : IJBG 14 (2015) 2, pp. 208-225
Persistent link: https://www.econbiz.de/10011530678
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Export performance of international new ventures in emerging market
Mohammad Falahat; Migin, Melissa W. - In: International journal of business and globalisation : IJBG 19 (2017) 1, pp. 111-125
Persistent link: https://www.econbiz.de/10011847642
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Innovations and new frontiers for international marketing and management
Henninger, Claudia E. (ed.); Ryding, Daniella (ed.) - 2019
Persistent link: https://www.econbiz.de/10011995070
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Managing and modelling the combination of resources and global brands in international sporting events
Maltese, Lionel; Véran, Lucien - In: International journal of business and globalisation : IJBG 11 (2013) 1, pp. 19-44
Persistent link: https://www.econbiz.de/10009783159