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~isPartOf:"International journal of consumer studies"
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Consumer behaviour
761
Konsumentenverhalten
761
Environmental consciousness
63
Food
63
Lebensmittel
63
Umweltbewusstsein
63
Bibliometrics
51
Bibliometrie
51
Brand management
50
Markenführung
50
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49
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49
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47
Clothing
47
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45
Online-Handel
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consumer behaviour
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Van der Merwe, Daleen
11
Erasmus, Alet C.
9
Sirieix, Lucie
7
Stamminger, Rainer
7
De Klerk, Helena M.
6
Wahlen, Stefan
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Bosman, Magdalena
5
Donoghue, Suné
5
Hustvedt, Gwendolyn
5
Kempen, Elizabeth
5
Zepeda, Lydia
5
Autio, Minna
4
Berg, Lisbet
4
Brennan, Carol
4
Lyon, Phil
4
Paul, Justin
4
Workman, Jane E.
4
Xu, Yingjiao
4
Aitken, Robert
3
Annunziata, Azzurra
3
Bartels, Jos
3
Bernard, John C.
3
Bosman, Magdalena J. C.
3
Culiberg, Barbara
3
D'Souza, Clare M.
3
Ellis, Susanna
3
Goldsmith, Elizabeth B.
3
Herter, Márcia Maurer
3
Horst, Hilje van der
3
Hörnell, Agneta
3
Jacobs, Bertha
3
Keller, Margit
3
Kim, Soyoung
3
Kraus, Artur
3
Laamanen, Mikko
3
Lee, Ha Kyung
3
Lee, Hyun-hwa
3
Lee, Seung-hee
3
Lindblom, Cecilia
3
Loureiro, Sandra Maria Correia
3
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International Consumer Sciences Research Conference <5, 2011, Bonn>
1
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International journal of consumer studies
Journal of business research : JBR
2,363
Journal of retailing and consumer services
2,117
NBER working paper series
874
International journal of hospitality management
865
SpringerLink / Bücher
803
Working paper / National Bureau of Economic Research, Inc.
769
Psychology & marketing
740
The journal of brand management : an international journal
689
NBER Working Paper
679
Journal of consumer research : JCR ; an interdisciplinary bimonthly
611
The journal of product & brand management
506
European Journal of Marketing
480
Tourism management : research, policies, practice
470
European journal of marketing : EJM
443
Asia Pacific journal of marketing and logistics
424
Journal of travel and tourism marketing
403
Journal of Consumer Marketing
401
Management science : journal of the Institute for Operations Research and the Management Sciences
390
Journal of marketing management : MM
386
Journal of marketing research : JMR
382
Journal of Product & Brand Management
367
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
361
Journal of retailing
353
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
352
Journal of marketing
348
Journal of marketing communications
345
Journal of international consumer marketing
335
Journal of the Academy of Marketing Science
334
Marketing intelligence & planning
332
The journal of services marketing
326
Journal of fashion marketing and management
323
Marketing letters : a journal of research in marketing
322
Cogent business & management
318
International journal of retail & distribution management
315
International journal of contemporary hospitality management
311
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
311
Technological forecasting & social change : an international journal
309
The international review of retail, distribution and consumer research
305
Journal of consumer behaviour : an international research review
302
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ECONIS (ZBW)
776
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1
Measuring consumer-based brand equity of prestigious mass brands using masstige mean score scale
Singh, Balgopal
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014465422
Saved in:
2
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
3
Consumers' preferences for private and national brand food products
Wyma, Louise
;
Van der Merwe, Daleen
;
Bosman, Magdalena J. C.
- In:
International journal of consumer studies
36
(
2012
)
4
,
pp. 432-439
Persistent link: https://www.econbiz.de/10009573847
Saved in:
4
What's in a name? : the effect of a brand name on consumers' evaluation of fresh milk
Joubert, Johan P. R.
;
Poalses, Jacolize
- In:
International journal of consumer studies
36
(
2012
)
4
,
pp. 425-431
Persistent link: https://www.econbiz.de/10009573848
Saved in:
5
Relationships among consumer vanity, gender, brand sensitivity, brand consciousness and private self-consciousness
Workman, Jane E.
;
Lee, Seung-hee
- In:
International journal of consumer studies
37
(
2013
)
2
,
pp. 206-213
Persistent link: https://www.econbiz.de/10009723223
Saved in:
6
Effects of co-creation claim on consumer brand perceptions and behavioural intentions
Van Dijk, Joyce
;
Antonides, Gerrit
;
Schillewaert, Niels
- In:
International journal of consumer studies
38
(
2014
)
1
,
pp. 110-118
Persistent link: https://www.econbiz.de/10010242777
Saved in:
7
Willingness to purchase counterfeit luxury brands : a cross-cultural comparison
Tunçel, Niray
- In:
International journal of consumer studies
46
(
2022
)
2
,
pp. 494-514
Persistent link: https://www.econbiz.de/10013162277
Saved in:
8
Opera participants' perceptions of brand resonance
Hall, Emma
;
Menzies, Jane L.
;
Zutshi, Ambika
;
Creed, Andrew
- In:
International journal of consumer studies
46
(
2022
)
3
,
pp. 1016-1034
Persistent link: https://www.econbiz.de/10013177054
Saved in:
9
The role of nostalgic brand positioning in capturing brand equity : theoretical extension and analysis
Gilal, Rukhsana Gul
;
Gilal, Naeem Gul
;
Gilal, Faheem Gul
; …
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 161-181
Persistent link: https://www.econbiz.de/10012808003
Saved in:
10
The thrill of a smart purchase : does country matter?
Quinones, Myriam
;
Gómez-Suárez, Mónica
;
Yagüe …
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 295-308
Persistent link: https://www.econbiz.de/10012808033
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