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Is coolness important to luxury hotel brand management? : the linking and moderating mechanisms between coolness and customer brand engagement
Nguyen Huu Khoi; Le, Angelina Nhat Hanh - In: International journal of contemporary hospitality management 34 (2022) 7, pp. 2425-2449
Persistent link: https://www.econbiz.de/10013412638
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"When experience matters" : building and measuring hotel brand equity : the customers' perspective
So, Kevin Kam Fung; King, Ceridwyn - In: International journal of contemporary hospitality management 22 (2010) 5, pp. 589-608
Persistent link: https://www.econbiz.de/10008651303
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Importance-performance analysis with benefit segmentation of spa goers
Koh, Suna; Yoo, Joanne-eun; Bogers, Carl A. - In: International journal of contemporary hospitality management 22 (2010) 5, pp. 718-735
Persistent link: https://www.econbiz.de/10008651297
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Evaluation of co-branded hotels in the Taiwanese market : the role of brand familiarity and brand fit
Lin, Yi-chin - In: International journal of contemporary hospitality management 25 (2013) 3, pp. 346-364
Persistent link: https://www.econbiz.de/10009730485
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"Do your internal branding efforts measure up?" : consumers' response to brand supporting behaviors of hospitality employees
Erkmen, Ezgi; Hancer, Murat - In: International journal of contemporary hospitality management 27 (2015) 5, pp. 878-895
Persistent link: https://www.econbiz.de/10011408127
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Service quality and brand loyalty : the mediation effect of brand passion, brand affection and self-brand connection
Hemsley-Brown, Jane; Alnawas, Ibrahim - In: International journal of contemporary hospitality management 28 (2016) 12, pp. 2771-2794
Persistent link: https://www.econbiz.de/10011610968
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Country-of-operation and brand images : evidence from the Chinese hotel industry
Lee, Seonjeong; Oh, Haemoon; Hsu, Cathy H. C. - In: International journal of contemporary hospitality management 29 (2017) 7, pp. 1814-1833
Persistent link: https://www.econbiz.de/10011777000
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Exploring the impact of social media platform image on hotel customers' visit intention
Ho, Juei-Ling; Chen, Kuan-Ying; Wang, Lan-Hsun; Yeh, … - In: International journal of contemporary hospitality management 34 (2022) 11, pp. 4206-4226
Persistent link: https://www.econbiz.de/10013413353
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Employee and customer perspectives in discovering the antecedent and output relationships for hotel branding development
Liu, Chih-Hsing - In: International journal of contemporary hospitality management 36 (2024) 3, pp. 833-851
Persistent link: https://www.econbiz.de/10014483791
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Analyzing conversion rates in online hotel booking : the role of customer reviews, recommendations and rank order in search listings
Cezar, Asunur; Öğüt, Hulisi - In: International journal of contemporary hospitality management 28 (2016) 2, pp. 286-304
Persistent link: https://www.econbiz.de/10011459807