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How to make your Facebook posts attractive : a case study of a leading budget hotel brand fan page
Su, Na; Reynolds, Dennis; Sun, Bixuan - In: International journal of contemporary hospitality management 27 (2015) 8, pp. 1772-1790
Persistent link: https://www.econbiz.de/10011447408
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The effectiveness of embedded social media on hotel websites and the importance of social interactions and return on engagement
Aluri, Ajay; Slevitch, Lisa; Larzelere, Robert E. - In: International journal of contemporary hospitality management 27 (2015) 4, pp. 670-689
Persistent link: https://www.econbiz.de/10011326571
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The stress of anonymous online reviews: a conceptual model and research agenda
Bradley, Graham L.; Sparks, Beverley; Weber, Karin - In: International journal of contemporary hospitality management 27 (2015) 5, pp. 739-755
Persistent link: https://www.econbiz.de/10011405107
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Generation Y's positive and negative eWOM : use of social media and mobile technology
Zhang, Tingting; Omran, Behzad Abound; Cobanoglu, Cihan - In: International journal of contemporary hospitality management 29 (2017) 2, pp. 732-761
Persistent link: https://www.econbiz.de/10011687713
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Restaurant brand pages on Facebook : do active member participation and monetary sales promotions matter?
Kang, Juhee; Tang, Liang; Fiore, Ann M. - In: International journal of contemporary hospitality management 27 (2015) 7, pp. 1662-1684
Persistent link: https://www.econbiz.de/10011477045
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Understanding the world heritage sites' brand diffusion and formation via social media : a mixed-method study
Wang, Zongshui; Liu, Wei; Sun, Zhuo; Hong, Zhao - In: International journal of contemporary hospitality management 36 (2024) 2, pp. 602-631
Persistent link: https://www.econbiz.de/10014483688
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Females' customer engagement with eco-friendly restaurants in Instagram : the role of past visits
Ballester, Estefania; Ruiz Mafe, Carla; Rubio Benito, … - In: International journal of contemporary hospitality management 35 (2023) 6, pp. 2267-2288
Persistent link: https://www.econbiz.de/10014280955
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New insights into hotel customer's revisiting intentions, based on big data
Marandi, Aliakbar; Tasavori, Misagh; Najmi, Manoochehr - In: International journal of contemporary hospitality management 36 (2024) 1, pp. 292-311
Persistent link: https://www.econbiz.de/10014483426
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Social media usage in hotel human resources : recruitment, hiring and communication
Gibbs, Chris; MacDonald, Fraser; MacKay, Kelly J. - In: International journal of contemporary hospitality management 27 (2015) 2, pp. 170-184
Persistent link: https://www.econbiz.de/10011300102
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Selling rooms online : the use of social media and online travel agents
Inversini, Alessandro; Masiero, Lorenzo - In: International journal of contemporary hospitality management 26 (2014) 2, pp. 272-292
Persistent link: https://www.econbiz.de/10010250182