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~isPartOf:"International journal of contemporary hospitality management"
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Internet marketing
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International journal of contemporary hospitality management
Journal of business research : JBR
320
International journal of internet marketing and advertising : IJIMA
199
Journal of retailing and consumer services
183
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
SpringerLink / Bücher
123
International journal of advertising : the review of marketing communications
117
Journal of advertising research
114
Journal of marketing communications
112
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
107
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
100
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
Springer eBook Collection
89
Information systems research : ISR
86
International journal of hospitality management
86
International journal of electronic marketing and retailing : IJEMR
84
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Journal of internet commerce
78
Tourism management : research, policies, practice
77
Journal of promotion management : innovations in planning and applied research
76
Technological forecasting & social change : an international journal
73
Industrial marketing management : the international journal for industrial and high-tech firms
69
International journal of advertising : the quarterly review of marketing communications
65
Electronic commerce research
64
Cogent business & management
61
Journal of management information systems : JMIS
60
International journal of technology marketing : IJTMkt
59
Business horizons
57
Psychology & marketing
56
Journal of promotion management : JPM
55
The journal of product & brand management
55
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
54
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
52
Journal of marketing
52
Journal of electronic commerce research : JECR
49
Journal of travel and tourism marketing
49
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
48
Marketing intelligence & planning
47
International journal of e-business research : an official publication of the Information Resources Management Association
46
Journal of marketing management : MM
46
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ECONIS (ZBW)
46
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1
Re-examining perceived usefulness and ease of use in online booking : the case of Hong Kong online users
Kucukusta, Deniz
;
Law, Chun Hung Roberts
;
Besbes, Alia
; …
- In:
International journal of contemporary hospitality management
27
(
2015
)
2
,
pp. 185-198
Persistent link: https://www.econbiz.de/10011300099
Saved in:
2
Social media usage in hotel human resources : recruitment, hiring and communication
Gibbs, Chris
;
MacDonald, Fraser
;
MacKay, Kelly J.
- In:
International journal of contemporary hospitality management
27
(
2015
)
2
,
pp. 170-184
Persistent link: https://www.econbiz.de/10011300102
Saved in:
3
The effectiveness of embedded social media on hotel websites and the importance of social interactions and return on engagement
Aluri, Ajay
;
Slevitch, Lisa
;
Larzelere, Robert E.
- In:
International journal of contemporary hospitality management
27
(
2015
)
4
,
pp. 670-689
Persistent link: https://www.econbiz.de/10011326571
Saved in:
4
Selling rooms online : the use of social media and online travel agents
Inversini, Alessandro
;
Masiero, Lorenzo
- In:
International journal of contemporary hospitality management
26
(
2014
)
2
,
pp. 272-292
Persistent link: https://www.econbiz.de/10010250182
Saved in:
5
Analyzing conversion rates in online hotel booking : the role of customer reviews, recommendations and rank order in search listings
Cezar, Asunur
;
Öğüt, Hulisi
- In:
International journal of contemporary hospitality management
28
(
2016
)
2
,
pp. 286-304
Persistent link: https://www.econbiz.de/10011459807
Saved in:
6
How to make your Facebook posts attractive : a case study of a leading budget hotel brand fan page
Su, Na
;
Reynolds, Dennis
;
Sun, Bixuan
- In:
International journal of contemporary hospitality management
27
(
2015
)
8
,
pp. 1772-1790
Persistent link: https://www.econbiz.de/10011447408
Saved in:
7
How online search behavior is influenced user-generated content on review websites and hotel interactive websites
Herrero, Ángel
;
San Martín, Héctor
;
Hernández, José M.
- In:
International journal of contemporary hospitality management
27
(
2015
)
7
,
pp. 1573-1597
Persistent link: https://www.econbiz.de/10011476110
Saved in:
8
The perceived effectiveness of social couponing campaigns for hotels in Italy
Cassia, Fabio
;
Magno, Francesca
;
Ugolini, Marta
- In:
International journal of contemporary hospitality management
27
(
2015
)
7
,
pp. 1598-1617
Persistent link: https://www.econbiz.de/10011476123
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9
Restaurant brand pages on Facebook : do active member participation and monetary sales promotions matter?
Kang, Juhee
;
Tang, Liang
;
Fiore, Ann M.
- In:
International journal of contemporary hospitality management
27
(
2015
)
7
,
pp. 1662-1684
Persistent link: https://www.econbiz.de/10011477045
Saved in:
10
What you get is not what you saw : exploring the impacts of misleading hotel website photos
Kuo, Pei-Jou
;
Zhang, Lu
;
Cranage, David A.
- In:
International journal of contemporary hospitality management
27
(
2015
)
6
,
pp. 1301-1319
Persistent link: https://www.econbiz.de/10011403354
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