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Relationship marketing research (1983-2012) : an academic review and classification
Yadav, Brijesh Kumar; Singh, Abhijeet - In: International journal of electronic customer … 8 (2014) 4, pp. 221-250
Persistent link: https://www.econbiz.de/10011471518
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Factors affecting acceptance of the internet as a marketing intelligence tool among sales staff
Foroutan, Neda; Esfidani, Mohammad R. - In: International journal of electronic customer … 11 (2017/2018) 2, pp. 142-157
Persistent link: https://www.econbiz.de/10011966913
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Innovations in redefining business horizons
Ho, Bruce Chien-Ta (contributor) - In: International journal of electronic customer … 4,1 (2010)
Persistent link: https://www.econbiz.de/10009139522
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Utilisation of CRM and its impact on sales performance : a study of sales professionals working in a virtual environment
Rodriguez, Michael; Yim, Frederick - In: International journal of electronic customer … 5 (2011) 3/4, pp. 203-219
Persistent link: https://www.econbiz.de/10009489262
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Death of a salesman: birth of a knowledge broker
Bendixen, Michael; Yurova, Y.; Abratt, Russell; Rawdan, M. - In: International journal of electronic customer … 8 (2014) 1/3, pp. 1-14
Persistent link: https://www.econbiz.de/10011471062
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A Critical Success Factor model for CRM implementation
Silva, Rui Vinhas da; Rahimi, Ilan Daniel's - In: International journal of electronic customer … 1 (2007/08) 1, pp. 3-15
Persistent link: https://www.econbiz.de/10003754235
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Technology dimension of CRM : the orientation level and its impact on the business performance of SMEs in Malaysia
Bin Ismail, Hishamuddin; Talukder, Dilruba; Panni, … - In: International journal of electronic customer … 1 (2007/08) 1, pp. 16-29
Persistent link: https://www.econbiz.de/10003754242
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Cause and effect among expected, predicted and perceived relationship quality : the case of Taiwanese life insurance companies
Chen, Tser-yieth; Chou, Yu-Ting - In: International journal of electronic customer … 1 (2007/08) 1, pp. 41-60
Persistent link: https://www.econbiz.de/10003754259
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Design of a generic customer relationship strategy management system
Kwok, K. C. M.; Choy, King Lun; Lau, Henry; Kwock, S. K. - In: International journal of electronic customer … 1 (2007/08) 2, pp. 109-131
Persistent link: https://www.econbiz.de/10003754311
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Electronic commerce for low involvement consumer goods : success factors of Thai online merchants
Rotchanakitumnuai, S.; Speece, Mark - In: International journal of electronic customer … 1 (2007/08) 2, pp. 132-154
Persistent link: https://www.econbiz.de/10003754317