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Cause and effect among expected, predicted and perceived relationship quality : the case of Taiwanese life insurance companies
Chen, Tser-yieth; Chou, Yu-Ting - In: International journal of electronic customer … 1 (2007/08) 1, pp. 41-60
Persistent link: https://www.econbiz.de/10003754259
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Investigating of the causal relationship among Relational Selling Behaviors, Cause-Related Marketing and Consumer Value in the resort hotel
Chen, Tser-yieth; Sung, Wei-Nown; Chen, Kuang-Cheng; … - In: International journal of electronic customer … 1 (2007/08) 4, pp. 402-420
Persistent link: https://www.econbiz.de/10003754392
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Customer relationship management resources and practices and customer voluntary behaviour : the evidence of passengers at Taiwan's international airport
Chen, Tser-yieth; Ling, Yu-Mei - In: International journal of electronic customer … 2 (2008) 3, pp. 276-296
Persistent link: https://www.econbiz.de/10003779504
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Enhancing the relationship benefit to develop relationship value
Chen, Tser-yieth; Lin, Ying-hsiu - In: International journal of electronic customer … 3 (2009) 2, pp. 167-185
Persistent link: https://www.econbiz.de/10003850210
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Service marketing tools influencing attitudinal loyalty and behavioural loyalty
Chen, Tser-yieth; Hsu, Hsin-Swai - In: International journal of electronic customer … 7 (2013) 3/4, pp. 173-190
Persistent link: https://www.econbiz.de/10010396378
Cover Image
Cause and effect among expected, predicted and perceived relationship quality : the case of Taiwanese life insurance companies
Chen, Tser-Yieth; Chou, Yu-Ting - In: International journal of electronic customer … 1 (2007/08) 1, pp. 41-60
Persistent link: https://www.econbiz.de/10009887482
Cover Image
Investigating of the causal relationship among Relational Selling Behaviors, Cause-Related Marketing and Consumer Value in the resort hotel
Chen, Tser-Yieth; Sung, Wei-Nown; Chen, Kuang-Cheng; … - In: International journal of electronic customer … 1 (2007/08) 4, pp. 402-420
Persistent link: https://www.econbiz.de/10009887499
Cover Image
Customer relationship management resources and practices and customer voluntary behaviour : the evidence of passengers at Taiwan's international airport
Chen, Tser-Yieth; Ling, Yu-Mei - In: International journal of electronic customer … 2 (2008) 3, pp. 276-296
Persistent link: https://www.econbiz.de/10009887516
Cover Image
Enhancing the relationship benefit to develop relationship value
Chen, Tser-yieth; Lin, Ying-hsiu - In: International journal of electronic customer … 3 (2009) 2, pp. 167-185
Persistent link: https://www.econbiz.de/10009887534