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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"International journal of industrial organization"
~isPartOf:"Journal of business research : JBR"
~subject:"Digitale Plattform"
~subject:"Internet marketing"
~subject:"e-commerce"
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Digitale Plattform
Internet marketing
e-commerce
E-commerce
261
Electronic Commerce
261
Consumer behaviour
146
Konsumentenverhalten
146
Online retailing
128
Online-Handel
128
Internet
95
Online-Marketing
84
Social Web
55
Social web
55
Einzelhandel
51
Retail trade
51
Beziehungsmarketing
42
Relationship marketing
42
Digital platform
39
Viral marketing
34
Virales Marketing
34
Confidence
30
Vertrauen
30
Customer satisfaction
27
Digitalisierung
27
Digitization
27
Kundenzufriedenheit
27
Theorie
26
Theory
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Website
23
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22
Vertriebsweg
22
Preismanagement
21
Pricing strategy
21
Network economics
20
Netzwerkökonomik
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Markt
19
Dienstleistungsqualität
18
Service quality
18
USA
18
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128
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128
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128
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English
128
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Choi, Jeonghye
3
Di Fatta, Davide
3
Belhadi, Amine
2
Cui, Geng
2
Donthu, Naveen
2
Dwivedi, Yogesh Kumar
2
Guillory, Monica D.
2
Hikkerova, Lubica
2
Jullien, Bruno
2
Kamble, Sachin S.
2
Lohtia, Ritu
2
Parida, Vinit
2
Peng, Ling
2
Roblek, Vasja
2
Wincent, Joakim
2
Abou-Elgheit, Emad
1
Acharyulu, G. V. R. K.
1
Adams, Christopher P.
1
Agah, Arvin
1
Akrimi, Yosra
1
Al-Adwan, Ahmad Samed
1
Alavi, Sascha
1
Alcañiz, Mariano
1
Alhorani, Alaa
1
Amarullah, Dudi
1
Amatulli, Cesare
1
Ammi, Chantal
1
Anderson, Simon P.
1
Angriawan, Arifin
1
Anh Chi Phan
1
Araujo, Priscila Graziele
1
Arroyo-Cañada, Francisco Javier
1
Atkins, Kelly Green
1
Aversa, Paolo
1
Baker, LaKami T.
1
Bala, Pradip Kumar
1
Balakrishnan, Janarthanan
1
Ballestar, María Teresa
1
Banerjee, Somnath
1
Bargoni, Augusto
1
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International journal of electronic marketing and retailing : IJEMR
International journal of industrial organization
Journal of business research : JBR
Journal of retailing and consumer services
65
Management science : journal of the Institute for Operations Research and the Management Sciences
56
International journal of internet marketing and advertising : IJIMA
46
Information systems research : ISR
44
Journal of management information systems : JMIS
40
International journal of business information systems : IJBIS
39
Journal of internet commerce
38
Electronic commerce research
34
International journal of production economics
28
Technological forecasting & social change : an international journal
28
Electronic markets : EM ; the international journal of electronic commerce and business media
27
SpringerLink / Bücher
26
Industrial marketing management : the international journal for industrial and high-tech firms
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
25
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
25
Transportation research / E : an international journal
25
CESifo working papers
24
European journal of operational research : EJOR
23
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
22
European research studies
21
Discussion papers / CEPR
20
Springer eBook Collection
20
Telecommunications policy : the international journal of digital economy, data sciences and new media
20
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
19
NBER working paper series
19
International journal of e-business research : an official publication of the Information Resources Management Association
18
International journal of hospitality management
18
Internet policy review : journal on internet regulation
18
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
18
Journal of open innovation : technology, market, and complexity
18
Journal of organizational computing and electronic commerce
18
The international review of retail, distribution and consumer research
17
Journal of marketing
16
International journal of production research
15
Manufacturing & service operations management : M & SOM
15
Journal of electronic commerce research : JECR
14
Production and operations management : the flagship research journal of the Production and Operations Management Society
14
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ECONIS (ZBW)
128
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1
Impact of
internet
and social media on organisational change of OTC medicines marketing management
Roblek, Vasja
- In:
International journal of electronic marketing and …
6
(
2015
)
3
,
pp. 239-258
Persistent link: https://www.econbiz.de/10011523773
Saved in:
2
To click or to buy over the counter drugs : exploring the behaviour of Slovenian customers
Roblek, Vasja
;
Pejić Bach, Mirjana
;
Meško, Maja
; …
- In:
International journal of electronic marketing and …
9
(
2018
)
2
,
pp. 145-166
Persistent link: https://www.econbiz.de/10011849129
Saved in:
3
College students' online purchase attitudes and intentions : gender, product type, and risk
McKay-Nesbitt, Jane
;
Ryan, Chad
;
Yoon, Sukki
- In:
International journal of electronic marketing and …
9
(
2018
)
3
,
pp. 207-229
Persistent link: https://www.econbiz.de/10011925504
Saved in:
4
Online purchasing : the role of web experience factors
Noor Akma Mohd Salleh
;
Norbani Che Ha
;
Kitchen, Philip J.
; …
- In:
International journal of electronic marketing and …
10
(
2019
)
3
,
pp. 260-282
Persistent link: https://www.econbiz.de/10012106625
Saved in:
5
Cross-cultural differences in uses of online experts
Obal, Michael
;
Kunz, Werner
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1148-1156
Persistent link: https://www.econbiz.de/10011440247
Saved in:
6
Net Neutrality and
internet
fragmentation : the role of online advertising
D'Annunzio, Anna
;
Russo, Antonio
- In:
International journal of industrial organization
43
(
2015
),
pp. 30-47
Persistent link: https://www.econbiz.de/10011488653
Saved in:
7
Internet
regulation, two-sided pricing, and sponsored data
Jullien, Bruno
;
Zantman, Wilfried Sand-
- In:
International journal of industrial organization
58
(
2018
),
pp. 31-62
Persistent link: https://www.econbiz.de/10011979651
Saved in:
8
The influence of virtual reality in e-commerce
Martínez-Navarro, Jesus
;
Bigné Alcañiz, J. Enrique
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 475-482
Persistent link: https://www.econbiz.de/10012023993
Saved in:
9
A fair reputation system for use in online auctions
Lin, Iuon-Chang
;
Wu, Hao-Ju
;
Li, Shu-Fen
;
Cheng, Chen-Yang
- In:
Journal of business research : JBR
68
(
2015
)
4
,
pp. 878-882
Persistent link: https://www.econbiz.de/10010504952
Saved in:
10
Online retailing across e-channels and e-channel touchpoints : Empirical studies of consumer behavior in the multichannel e-commerce environment
Wagner, Gerhard
;
Schramm-Klein, Hanna
;
Steinmann, Sascha
- In:
Journal of business research : JBR
107
(
2020
),
pp. 256-270
Persistent link: https://www.econbiz.de/10012156755
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