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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
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Social Web
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Internet marketing
112
Online-Marketing
112
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social media
53
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
501
Technological forecasting & social change : an international journal
277
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
273
Journal of retailing and consumer services
256
SpringerLink / Bücher
252
Information systems research : ISR
197
Journal of management information systems : JMIS
160
Springer eBook Collection
141
International journal of business information systems : IJBIS
140
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
131
Business horizons
130
Management science : journal of the Institute for Operations Research and the Management Sciences
128
Electronic commerce research
119
Tourism management : research, policies, practice
119
Working paper / National Bureau of Economic Research, Inc.
118
Management information systems : mis quarterly
117
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
116
NBER working paper series
116
Industrial marketing management : the international journal for industrial and high-tech firms
102
Journal of internet commerce
102
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
102
HMD : Praxis der Wirtschaftsinformatik
97
International journal of hospitality management
93
Psychology & marketing
93
International journal of advertising : the review of marketing communications
91
CESifo working papers
90
International journal of networking and virtual organisations : IJNVO
89
Discussion papers / CEPR
86
Journal of marketing communications
85
Journal of information & knowledge management : JIKM
83
Journal of marketing management : MM
82
NBER Working Paper
82
Journal of organizational computing and electronic commerce
79
Wirtschaftsdienst
79
Journal of business ethics : JOBE
78
IEEE transactions on engineering management : EM
77
Cogent business & management
74
International journal of electronic commerce : IJEC
74
Journal of promotion management : innovations in planning and applied research
74
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ECONIS (ZBW)
154
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154
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1
Tracking content marketing performance using web analytics : tools, metrics, and data privacy implications
Maintz, Julia
;
Zaumseil, Fabienne
- In:
International journal of internet marketing and …
13
(
2019
)
2
,
pp. 170-182
Persistent link: https://www.econbiz.de/10012105487
Saved in:
2
Consumers' information control and privacy concerns in personalised social media advertising
Morimoto, Mariko
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 325-352
Persistent link: https://www.econbiz.de/10014318226
Saved in:
3
Guarding privacy on the internet : privacy policy, government regulations and technology solutions
Bhasin, Madan Lal
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 213-240
Persistent link: https://www.econbiz.de/10003651627
Saved in:
4
Motivations underlying Vietnamese consumers' post-adoption behaviours of mobile contextual advertising : focusing on advertising value and security risk
Le, Xuan Cu
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 422-441
Persistent link: https://www.econbiz.de/10013256330
Saved in:
5
Conceptualising customers' Online Community Experience (OCE) : an experimental study
Nambisan, Priya
- In:
International journal of internet marketing and …
5
(
2009
)
4
,
pp. 309-328
Persistent link: https://www.econbiz.de/10003896322
Saved in:
6
Developing Integrated Marketing Communication (IMC) in online communities: a conceptual perspective from search, experience and credence segmentation
Jiang, Pingjun
;
Chia, Swee-lim
- In:
International journal of internet marketing and …
6
(
2010
)
1
,
pp. 22-40
Persistent link: https://www.econbiz.de/10003938200
Saved in:
7
Identifying, segmenting and profiling online communicators in an internet music context
Walsh, Gianfranco
;
Mitchell, Vincent-Wayne
- In:
International journal of internet marketing and …
6
(
2010
)
1
,
pp. 41-64
Persistent link: https://www.econbiz.de/10003938229
Saved in:
8
The effect of website usage and virtual community participation on brand relationships
Ellonen, Hanna-Kaisa
;
Tarkiainen, Anssi
;
Kuivalainen, Olli
- In:
International journal of internet marketing and …
6
(
2010
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10003938238
Saved in:
9
The impact of virtual communities on e-loyalty : a conceptual framework
Krumay, Barbara
;
Brandtweiner, Roman
;
Zauner, Christoph
- In:
International journal of internet marketing and …
6
(
2011
)
3
,
pp. 300-314
Persistent link: https://www.econbiz.de/10008907871
Saved in:
10
Facebook usage among teenagers - the effect of personality and peer group pressure : an exploratory study in Greece
Vlachopoulou, Elli
;
Boutsouki, Christina
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 285-299
Persistent link: https://www.econbiz.de/10011349109
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