//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of Australian political economy"
~isPartOf:"Journal of strategic marketing"
~subject:"Kundenwert"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Why do customers get more than...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Kundenwert
Australien
246
Australia
245
Beziehungsmarketing
169
Relationship marketing
169
Consumer behaviour
69
Konsumentenverhalten
69
Customer satisfaction
41
Kundenzufriedenheit
41
Marketing management
41
Marketingmanagement
41
Brand management
30
Markenführung
30
Dienstleistungsqualität
28
Service quality
28
Lieferantenmanagement
27
Supplier relationship management
27
Social Web
26
Social web
26
Arbeitsbeziehungen
23
Employment relations
23
Customer integration
22
Kundenintegration
22
Brand image
19
Markenimage
19
Betriebliche Wertschöpfung
17
Coronavirus
17
Value creation
17
Confidence
16
Vertrauen
16
Internet marketing
15
Online-Marketing
15
Brand
14
Customer value
14
Markenartikel
14
Corporate culture
13
Economic growth
13
Unternehmenskultur
13
Wirtschaftswachstum
13
B-to-B-Marketing
12
more ...
less ...
Online availability
All
Undetermined
8
Type of publication
All
Article
14
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Language
All
English
14
Author
All
Abeza, Gashaw
1
Anderl, Eva
1
Crick, James M.
1
Fernandes, Teresa
1
Finch, David J.
1
Gupta, Mahesh Chander
1
Harrigan, Paul
1
Holt, Sue
1
Huff, Sidney Laurence
1
Ibbotson, Patrick
1
Iyer, Pramod
1
Kolyperas, D.
1
Lonial, Subhash C.
1
März, Armin
1
Nadeau, John
1
Neves, Sara
1
O'Reilly, Norm
1
Ramsey, Elaine
1
Richard, James E.
1
Roemer, Ellen
1
Roy, Sanjit
1
Ryals, Lynette J.
1
Sahi, Gurjeet Kaur
1
Schumann, Jan Hendrik
1
Singh, Tripti
1
Sparks, L.
1
Srivastava, Vibhava
1
Séguin, Benoit
1
Thirkell, Peter C.
1
Torkzadeh, Samaneh
1
Weinstein, Art
1
Zolfagharian, Mohammadali
1
more ...
less ...
Published in...
All
Journal of Australian political economy
Journal of strategic marketing
Industrial marketing management : the international journal for industrial and high-tech firms
70
Journal of business research : JBR
60
Journal of retailing and consumer services
30
SpringerLink / Bücher
21
The journal of business & industrial marketing
21
Journal of marketing
20
International journal of hospitality management
19
Journal of the Academy of Marketing Science
17
Handbook of research on customer equity in marketing
14
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
The journal of services marketing
14
The service industries journal
14
Journal of service research : JSR
13
Journal of creating value
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of service management
12
Gabler Edition Wissenschaft
11
Journal of marketing research : JMR
10
The journal of product & brand management
10
International journal of contemporary hospitality management
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Marketing theory
9
Technological forecasting & social change : an international journal
9
Business horizons
8
International journal of electronic customer relationship management : IJECRM
8
Journal of business-to-business marketing
8
Journal of marketing analytics : JMA
8
Journal of marketing management : MM
8
Springer eBook Collection / Business and Economics
8
Tourism management : research, policies, practice
8
European management journal
7
Journal of service research
7
Management decision : MD
7
Marketing intelligence & planning
7
Service business
7
The TQM journal : the international review of organizational improvement
7
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
7
Cogent business & management
6
Creating and managing superior customer value
6
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Modelling customer advocacy : a PLS path modeling approach
Roy, Sanjit
- In:
Journal of strategic marketing
23
(
2015
)
5
,
pp. 380-398
Persistent link: https://www.econbiz.de/10011479430
Saved in:
2
Nonmonetary customer value contributions in free e-services
Anderl, Eva
;
März, Armin
;
Schumann, Jan Hendrik
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 175-189
Persistent link: https://www.econbiz.de/10011591899
Saved in:
3
Exploring value co-creation in Fan Fests : the role of fans
Kolyperas, D.
;
Sparks, L.
- In:
Journal of strategic marketing
26
(
2018
)
1
,
pp. 71-84
Persistent link: https://www.econbiz.de/10011860430
Saved in:
4
Relating strategic market orientation and market performance : role of customer value types
Sahi, Gurjeet Kaur
;
Gupta, Mahesh Chander
;
Lonial, …
- In:
Journal of strategic marketing
26
(
2018
)
4
,
pp. 318-338
Persistent link: https://www.econbiz.de/10011903313
Saved in:
5
Value creation through relationship closeness
Srivastava, Vibhava
;
Singh, Tripti
- In:
Journal of strategic marketing
18
(
2010
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10003956268
Saved in:
6
Exploring and explaining SME marketing : investigating e-CRM using a mixed methods approach
Harrigan, Paul
;
Ramsey, Elaine
;
Ibbotson, Patrick
- In:
Journal of strategic marketing
20
(
2012
)
2
,
pp. 127-163
Persistent link: https://www.econbiz.de/10009630780
Saved in:
7
Creating and capturing value in KAM relationships
Ryals, Lynette J.
;
Holt, Sue
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 403-420
Persistent link: https://www.econbiz.de/10003621425
Saved in:
8
The strategic value of CRM : a technology adoption perspective
Richard, James E.
;
Thirkell, Peter C.
;
Huff, Sidney Laurence
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 421-439
Persistent link: https://www.econbiz.de/10003621464
Saved in:
9
A typology of customer lifetime values in buyer-seller relationships
Roemer, Ellen
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 441-457
Persistent link: https://www.econbiz.de/10003621570
Saved in:
10
The dimensionality of the market orientation construct
Crick, James M.
- In:
Journal of strategic marketing
29
(
2021
)
4
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012515859
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->