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~isPartOf:"Journal of business ethics : JOBE"
~subject:"Economic ethics"
~subject:"Marketingmanagement"
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Journal of business ethics : JOBE
SpringerLink / Bücher
67
Journal of business research : JBR
61
Industrial marketing management : the international journal for industrial and high-tech firms
52
Lehrbuch
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Europäische Hochschulschriften / 5
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Neue betriebswirtschaftliche Forschung : Nbf
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OECD Health Statistics
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Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
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ECONIS (ZBW)
14
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1
Perceived ethical leadership affects customer purchasing intentions beyond ethical
marketing
in advertising due to moral identity self-congruence concerns
Quaquebeke, Niels van
;
Becker, Jan U.
;
Goretzki, Niko
; …
- In:
Journal of business ethics : JOBE
156
(
2019
)
2
,
pp. 357-376
Persistent link: https://www.econbiz.de/10012017531
Saved in:
2
The ethics of gamification in a
marketing
context
Thorpe, Andrea Stevenson
;
Roper, Stephen
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 597-609
Persistent link: https://www.econbiz.de/10011998629
Saved in:
3
Sustainability
marketing
commitment : empirical insights about its drivers at the corporate and functional level of
marketing
Tollin, Karin
;
Christensen, Lars Bech
- In:
Journal of business ethics : JOBE
156
(
2019
)
4
,
pp. 1165-1185
Persistent link: https://www.econbiz.de/10012029661
Saved in:
4
Marketing
and ethics : what Islamic ethics have contributed and the challenges ahead
Ali, Abbas J.
;
Aali, Abdulrahman Yousef al-
- In:
Journal of business ethics : JOBE
129
(
2015
)
4
,
pp. 833-845
Persistent link: https://www.econbiz.de/10011304169
Saved in:
5
Reexamining corporate social responsibility and shareholder value : the inverted-U-shaped relationship and the moderation of
marketing
capability
Wenbin, Sun
;
Yao, Shanji
;
Govind, Rahul
- In:
Journal of business ethics : JOBE
160
(
2019
)
4
,
pp. 1001-1017
Persistent link: https://www.econbiz.de/10012145426
Saved in:
6
"Why does all the girls have to buy pink stuff?" : the ethics and science of the gendered toy
marketing
debate
Fine, Cordelia
;
Rush, Emma
- In:
Journal of business ethics : JOBE
149
(
2018
)
4
,
pp. 769-784
Persistent link: https://www.econbiz.de/10011867282
Saved in:
7
The "integrative justice model" as transformative justice for base-of-the-pyramid
marketing
Santos, Nicholas J. C.
;
Laczniak, Gene R.
;
Facca-Miess, …
- In:
Journal of business ethics : JOBE
126
(
2015
)
4
,
pp. 697-707
Persistent link: https://www.econbiz.de/10010481706
Saved in:
8
Confucian/chopsticks
marketing
Fam, Kim Shyan
;
Yang, Zhilin
;
Hyman, Mike
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 393-397
Persistent link: https://www.econbiz.de/10003958811
Saved in:
9
Special issue: Confucian/chopsticks
marketing
Fam, Kim Shyan
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003958846
Saved in:
10
It's all on sale :
marketing
ethics and the perpetually fooled
Wible, Andy
- In:
Journal of business ethics : JOBE
99
(
2011
),
pp. 17-21
Persistent link: https://www.econbiz.de/10009532993
Saved in:
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